Digital Transformation Lead в Ferrero

Main responsibilities:

  • Support whole portfolio of Ferrero Brands for digital, working closely with brand teams, all departments to capture all learnings to ensure the development of a leading edge digital plan;
  • Propose key media partners & technologies to step change digital performance for the category;
  • Be a part of the brand digital content creation team to create and secure sign off from stakeholders;
  • Orchestrate the digital media planning, buying and digital content launches for all regional markets. Deliver clear reviews of activity performance vs. plan and define future recommendations to optimize/improve digital performance;
  • Full project, agency & budget management to deliver calendar on time & in full;
  • Lead creation, transition, and management of websites and social pages;
  • Build relationships with key digital media Global or Local;
  • Initiate and support Test & Learn brand priorities to drive future growth;
  • Lead social listening and digital performance also in terms of the data to support brand strategy & communication planning within category team;
  • Stay current on the strategic digital landscape (consumers, competitors, technologies, etc.) and shares this information with key stakeholders.

Main requirements:

  • 6+ years of relevant digital marketing experience;
  • Digital Marketing expert: Digital must be his/her passion;
  • Results-oriented, with high capacity leadership to influence others, ensure teamwork, and build strong relationships;
  • Excellent communication;
  • Ability to manage multiple projects in a fast moving and ever changing environment with maturity and foresight to cope with input and changes, sometimes at the last minute;
  • Inspire others - ability to engage broad range of stakeholders both through compilation of compelling and persuasive presentations and ability to deliver;
  • Keen interest in brand engagement platforms, digital business models and new technology advances;
  • Collaborative;
  • Excel, PP etc;
  • Experience with web analytical tools and interfaces, i.e. Google Analytics;
  • Fluent English.


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Please mention the Digitalization telegram channel as the source of information regarding this position