- Development of digital flagship store www.yves-rocher.ru & media planning of all e-commerce advertising campaigns
- Development strategy of existing traffic sources and it’s following implementation incl. budgeting.
- Achievement of business results based on P&L channel: traffic, number of new customers, turnover.
- Monitoring current traffic processes and inputting ideas on how to improve current practices where required
- Analyzing campaign data and fast optimizing performance
- Set-up effective communication for sharing best practices (expertise) within media planning, recruitment, media creative, new sources of traffic.
- Monitoring of competitive environment and benchmark promo activities of competitors
- Testing the functional and visual part of the site before launching marketing campaigns.
- Development the media strategy for Brand presence in digital field (recommendations to related departments), as well as development of the strategy for Brand marketing advertising campaigns depending on stated goals (sales, product launch, drive-to-stores etc.)
- Coopеration with external developers & digital agencies
- Set-up effective processes of cooperation with suppliers for achieving objectives.
- Coordination of work with external suppliers (payment for services, correct document flow, providing of requested information to related departments, solvion of administrative issues).
- Participation in tenders and search for new suppliers.
- People management and their following professional development.
- Relevant experience 2+ years in e-commerce projects with focus on performance marketing
- Solid knowledge of analytic systems GA & YM
- Upper- intermediate level of English (day-to- day communication with Headquarter and suppliers)
- Business-oriented & proactive profile. Creative thinking with ability to avoid technical constraints & find workaround solutions.
- Official employment
- Competitive salary
- Social package (lunch allowance, medical insurance, discounts on company’s products)
- Opportunities for further development and growth;
- Office located near Belorusskaya metro station
Please mention the Digitalization telegram channel as the source of information regarding this position