Digital Specialist в Ferrero

Main Responsibilities:

  • Manage digital agencies planning process to ensure strategic planning proposal and buying commitments to be efficient, reasonable, corresponding with Ferrero brand targets, KPI’s and agreed budget;
  • Manage day-to-day planning, development and placement of campaigns across all digital media channels, including activities with display ads, search, social media, mobile, website, etc;
  • Analyze the effectiveness implemented campaigns in terms of quantitative and qualitative KPIs, recommends improvements for the digital channel mix;
  • Control timely delivery of documents, certifying the media placement (acts, agency reports, third party documents);
  • Explore, evaluate, and advocate best practices and new industry trends;
  • Participate in temporary projects.

Who we are looking for:

  • Experience in developing and implementation digital marketing communications programs;
  • Experience in selecting and managing digital/ social media agencies;
  • Strong communication and relationship management skills;
  • Ability to translate complex concepts and technical information into practical marketing language;
  • Principles of financial analysis;
  • Experience and education/training on brand marketing as a plus;
  • Fluent English;
  • Italian as a plus.


Please mention the Digitalization telegram channel as the source of information regarding this position

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