Global Home Fitness Equipment Market was valued at USD 10,724.6 million in 2018 and is set to grow at CAGR of 5.2% from 2020–2026. Key factors driving the market are rising awareness about healthy lifestyle, higher disposable income and rapid urbanization leading to lifestyle disorders like high sugar, blood pressure and obesity which encourage people to engage in fitness activities.
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To increase customer awareness, vendors in this market have started using interactive videos and pages on social media channels that enable the customers to get proper guidance directly from the experts. Fitness professionals provide a variety of fitness tools such as workout routines, workout calculators, and training tips to a variety of people with varying levels of fitness. The increasing initiatives taken by the vendors to educate people about fitness will significantly contribute to the growth of the home fitness equipment market size.
Global Home Fitness Equipment Market trends
The rise in preventive healthcare will be one of the key fitness equipment industry trends behind the growth of the home fitness equipment market. The growing health consciousness and the rising healthcare costs are inducing customers to consume healthy food and engage in regular workouts to remain fit. The consumers are increasingly consuming healthy food and are engaging in rigorous exercise regimes that aid in weight control, skin health, build immunity, and increase energy levels, consequently, improving the overall health of the body. Customers are increasingly adopting preventive healthcare which is increasing the demand for home fitness equipment as the customers are keen to exercise daily.