May 16, 2019

Manager Direct Marketing в MasterCard

Your Day to Day:

  • Campaign management & delivery - plan deliver the end-to-end execution of multi-channel marketing campaigns ( BTL, DIGITAL)as well as tracking and measuring results. Channels management and deployment - BTL planning and implementation. Omni-channel planning, development and implementation.
  • Understanding of Lifecycle Management – able to initiate ideas and implement marketing initiatives based on best practice across the full customer lifecycle, from acquisition to retention
  • Digital marketing – understanding of Digital Marketing. Experienced and well-versed in end-to-end digital marketing which includes analytical review of media strategies and plans and working with partners to propose successful results-driven digital marketing strategies.

Ideal candidate will be involved with nearly all aspects of our defined sales process of Digital Products , should have significant experience in one or more of:

  • Digital marketing, Mobile analytics and SaaS technology implementations (nice to have).

All About You:

  • Ideal candidate should have experience in a technical sales support function
  • Experience with marketing cloud automation or marketing execution
  • Experience in data integration, data management, and/or data analysis to support marketing objectives
  • A preferred candidate will have experience with SQL, mobile development (iOS, Android, Phonegap, Unity, etc.), or comparable systems
  • Strong written and verbal communication skills with experience communicating at all levels of client organizations to technical and non-technical audiences.
  • Exceptional interpersonal and presentation skills
  • Strong ability to manage multiple time sensitive projects across multiple disciplines and competent in managing projects of scale and with multiple deliverables
  • Commercially aware and comfortable managing project budgets and preparing project financial forecasts
  • Fluent English Language


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