Global demand for electrical steel is estimated to reach 15,900 kilo tonnes in 2018, according to Fact.MR valuation. The landscape of niche steel presents immense opportunities as their demand outsells that of steel consumption. Overall growth of the electrical steel market can be attributed to,
- Growing interest of steel companies to accommodate the evolving trends in the electrical steel marketplace
- Changing trade measures leading to declining exports and strengthening domestic electrical steel production
- Considerable demand for electrical steel in the automotive industry, particularly in electrical vehicles
Fact.MR study finds a consistently rising consumption of electrical steel wherein an increase of almost 900 kilo tonnes between 2017 and 2018 and a y-o-y growth of 6.7% is estimated.
“Trade actions are the most prominent influencer of the electrical steel industry wherein every action of steelmakers is being driven by a need to improve steel margins. Major investments are focused on improving competitiveness by introducing product portfolio with higher quality and higher effective utilization. Along the same lines, niche steel variants have significant opportunities wherein industry profitability is rising consistently,” says a senior analyst at Fact.MR.
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The study opines that owing to the growing focus of electrical steelmakers to improve product quality, demand for non-grain oriented electrical steel (NGOES) will witness a steady rise. Nearly 11,860 kilo tonnes of non-grain oriented electrical steel consumption is estimated while occupying over almost three-fourth of the global electrical steel demand in 2018.
Semi-Processed NGOES Registers Nearly 58% Electrical Steel Consumption
Among fully and semi-processed NGOES variants, Fact.MR projects that semi-processed will account for a bulk of the total NGOES consumption in 2017 and the status-quo will continue in 2018.
In particular, the optimistic forecast of NGOES can be attributed to the increasing application of non-grain oriented electrical steel in the automotive industry, particularly electric and hybrid vehicles. Owing to the superior properties, commercial NGOES is used in multiple applications including small to mid-sized motors and transformers across end-user industries.
Fact.MR estimates that grain-oriented electrical steel (GOES) will hold the remaining market share and account for one-fourth of the global consumption in 2018. Application of GOES remains consolidated in larger distribution and power transformers utilized in the utilities sector.
The study shows that electrical steel consumption remains concentrated in electric motors and account for over 71% of the electrical steel used in 2017. Motors with power unit of 1000hp or more are estimated to lead the electrical steel utilization in electric motors. Lamination electrical steel, in particular, NGOES variants are highly sought after in high power motors.
Application of electrical steel in transformers will account for over one-fifth of the electrical steel consumption in 2018 of which almost 40% is used in transmission or power transformers. Buoyancy in the utilities sector and indispensable role of transmission transformers in power generation will maintain application of electrical steel in these transformers in 2018.
“Trade Disputes” to Spur Economies towards Strengthening Domestic Electrical Steel Production
Electrical steel markets in fast-growing economies have been import-oriented. Flooded with low-cost steel, exports from China dominated this supply chain, however, current trade disputes have spurred a courtship behavior across world economies to sustain their domestic steel industries. According to the World Steel Association data, approximately 17% of the global steel export is projected to witness diversion towards attractive steel markets.
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Influenced by steel tariffs, economies are carving their own ways of increasing domestic production of electrical steel. For instance, India to address its heavy reliance on the electrical steel market, have begun to expand the production capacity wherein German conglomerate ThyssenKrupp India announced the production of India’s first CRGO electrical steel. EU Commission also initiated a safeguard investigation with regard to concerns of steel imports.
Demand for Electrical Steel to Concentrate in High Power Motors
Electrical steel laminations play indispensable role in efficient power transmission in electric equipment. Extensive application of electric motors across end-user industries translates into significant demand for electrical steel. Increasing reliance on small and mid-sized electric motors for multiple evolving power transmission demand, particularly in electric vehicles is likely to generate lucrative opportunities for electrical steel market in electric motor landscape. In addition, owing to superior magnetic properties of non-grain oriented electric steel, high power motors highly utilize this type of electrical steel.
The electrical steel market report delivers an exhaustive analysis on the competition landscape of the electrical steel. The electrical steel market report’s competitive landscape section includes information on the identified key players in the electrical steel market. In addition, the electrical steel market report also delivers information on the company profiles in terms of organization market size, product offerings, global presence and notable business developments of key stakeholders in the electrical steel market.
Few of the profiled players in the electrical steel market include Novolipetsk Steel, Voestalpine Stahl GmbH, POSCO, Nippon Steel & Sumitomo Metal Corporation, ThyssenKrupp AG, JFE Steel Corporation, ArcelorMittal, Cogent Power Limited, Aperam, Baosteel Group, AK Steel Corporation, ATI, Schneider Electric, NICORE Electrical Manufactory Co.,Ltd., ABB, Emirates Transformer & Switchgear Limited, Phoenix Mecano AG, Crompton Greaves, Leicong Industrial Co., Ltd. and Höganäs AB.
Key strategies leveraged by electrical steel market manufacturers include mergers, acquisition, partnership and new product introduction. For instance, in July 2018, Tata Steel Europe and ThyssenKrupp AG has signed an agreement of joint venture to combine flat carbon steel and electrical steel operations of these two industry giants. Although the proposed merger continues to remain a topic of concern for European Commission, ahead of the merger, at the beginning of 2018, Tata Steel Europe announced plans to sell the assets of electrical steel business units. The divestment step is said to be a part of the strategy wherein future ThyssenKrupp merger impacts are avoided.
In September 2018, Steel Dynamics Inc., an Indiana-based steel maker completed the acquisition of Kentucky Electrical Steel assets. The acquisition is aimed at expanding production capacities, providing value-added offerings and high-through cycle utilization of existing steel mills.
On January 18, JSW Steel and its Japan steel manufacturer JFE Steel Corporation planned a joint bid for Bhushan steel in India. Besides these industry players, ArcelorMittal and Tata Steel were also interested in the assets of Bhushan Steel.
Aperam, a leading provider of stainless, speciality and electrical steel signed an agreement to acquire VDM Steel, a metal alloy specialist in April 2018 for 438 million Euros.
About the Report
Fact.MR has compiled a report on the electrical steel market and published a report titled, “Electrical Steel Market Forecast, Trend Analysis & Competition Tracking - Global Market Insights 2018 to 2026.” The electrical steel market report covers all the vital facets of the market including drivers, restraints, trends and future opportunities that hold significant influence on the growth of the electrical steel market during the forecast period.
The electrical steel marketplace is thoroughly analyzed for supply-demand scenario and associated industry assessment. Base on this thorough analysis, the market structure of the electrical steel market is designed that has segmented the market based on product type, application type and key economic regions.
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Based on product type, the electrical steel market included non-grain oriented and grain-oriented electrical steel types. In the grain-oriented electrical steel, Hi-Permeability (HiB), Conventional GOES and Laser Magnetic Domain Refinement (LMDR) – sub-types are included. In the non-grain oriented electrical steel type, fully processed and semi-processed subtypes are covered.
For different applications of electrical steel, the electrical steel market structure covers transformers, motors and inductors. Within transformers category, distribution, transmission and portable transformer sub-categories are included. Different horse powered (hp) motors including 1hp-100hp, 101hp-200hp, 201hp-500hp, 501hp-1000hp and above 1001ho motors.
Regional analysis of the electrical steel market covers the study of the electrical steel market in APEJ, North America, Western Europe, Latin America, Eastern Europe, Middle East & Africa and Japan.
A thorough research approach followed during the course of the electrical steel market study is explained in depth in the research methodology section. During the market study, primary and secondary research approaches undertaken to derive an accurate market performance are also discussed thoroughly. Readers can have a comprehensive idea of the data and resources used in primary and secondary research approaches.
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