COVID-19 Impact and Recovery Analysis- Floor POP Display Market

Fueled by the benefits of instantaneous and detailed visibility of products along with intensifying completion among brands, the market for floor POP displays is anticipated to witness significant growth over forecast period. POP displays has enjoyed a front corner across hypermarkets, supermarket, and convenience stores for a significant time. However, with growing competition among brands to attract customers by means of organized retailing, the floor POP displays have emerged as a convenient tool for display of product merchandise.

Asia Pacific has observed substantial growth and is expected to grow at a prominent CAGR during forecast period. Countries such as China, India and Japan are leading Asia Pacific market, owing to the vast economical developments and the rising per capita income. Furthermore, North America is expected to hold largest market share over the forecast period owing to high penetration of floor POP displays in hypermarkets and supermarkets. Major players operating in the global floor POP display market include Creative Displays Now, DS Smith Plc, FFR Merchandising Company, Georgia-Pacific LLC, Marketing Alliance Group, Pratt Industries Inc., Smurfit Kappa, Sonoco Products Company, U.S. Corrugated, Inc., and WestRock Company among others.

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The report titled β€œFloor POP Display Market – Global Market Share, Trends, Analysis and Forecasts, 2020-2030” offers market estimates for a period 2018 to 2030, wherein 2018 is historic period, 2019 is the base year, and 2020 to 2030 is forecast period. Additionally, the study takes into consideration the competitive landscape, wherein the report would provide company overview and market outlook for leading players in the global floor POP display market. Furthermore, the report would reflect on the key developments, global & regional sales network, business strategies, security & exchange overview, research & development activities, production facilities, product portfolio, employee strength, and key executive, for all the players considered under the scope of study. For instance, Smurfit Kappa reported revenues of US$ 10003.86 Million in 2018 and the segment and geographic analysis of the company indicates that Europe is the dominating segment of the company, with Germany and France being the major revenue generating countries.

The Floor POP Display market is segmented based on material type, sales channel, end use industry, and geography. Based on material type, the market is segmented into corrugated board, foam board, plastic sheet, glass, metal, and others. Based on sales channel, the floor POP display market is segmented into hyper market, supermarket, departmental store, specialty store, convenience store, and other. Based on end use industry, the market is segmented into food & beverages, cosmetics & personal care, pharmaceuticals, printing & stationary, electronics, automotive, and other. Based on geography, the market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and South America.

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Additionally, the study provides in-depth analysis of individual company considered under the scope of study with a focus on all operating business segment, and would identify the segment of the company focusing on floor POP displays. Further, market share of company in the global floor POP display market would also be calculated. For instance, Smurfit Kappa operates through two business segments namely The Americas and Europe. Moreover, based on materials used for manufacturing floor POP display products the corrugated and containerboard materials dominated the total material consumption.

The report study takes into consideration the key competitive information such as business strategy, product portfolio, key development, SWOT analysis, and research & development focus of all the floor POP display companies. Furthermore, the global floor POP display market study would take into consideration the participants engaged throughout the supply chain and value chain of the market, along with their contribution. Product portfolio would focus on all the products under the floor POP display business segment of the company. Similarly, the recent development section would focus on the latest developments of company such as strategic alliances and partnerships, merger and acquisition, new product launched and geographic expansion in the global floor POP display marketplace. For instance, Smurfit Kappa is continuously engaged in development of innovative paper based products and the expenditure on research and development accounted for seven million euros in 2018. The Key players in the global floor POP display market are focused on developing aesthetic and ecofriendly POP displays in order to gain competitive edge in the global market.