Rapid urbanization boosts development in the Global Non-Alcoholic Beverage Market

Market overview:

The global Non-Alcoholic Beverage Market was worth USD 967.3 billion in 2019 and is assessed to arrive at a valuation of USD 1.6 trillion before the end of 2025 at a CAGR of 5.8% during the conjecture period.

Non-alcoholic drinks or beverages are generally varyin their definition from region to region. The term "non-alcoholic" is often used to describe beverages that contain 0.0% vol. alcohol (ABV). However, most drinks advertised as "non-alcoholic" actually contain a certain amount of alcohol. Finland, for example, has significantly higher ABV regulations for non-alcoholic beverages, which are classified as alcoholic beverages in most other countries. Most types of non-alcoholic beverages are also called soft drinks.

Recent developments:

  • In January 2019, the Coca-Cola Company launched a new sparkling cocktail under the 'Bar None' brand of Bellini Spritz, Sangria, Ginger Mule, and Dry Aged Cider in the United States.
  • In October 2018, United Breweries Ltd. launched a lemon drink under the 'Kingfisher Radler' brand and entered the soft drink sector.

Market Drivers and Restraints:

Increased awareness about health and wellness is expected to have a positive impact on the food and beverage industry. Due to busy hours, urbanization, and mounting health concerns, increased consumption of energy drinks is expected to drive growth in the soft drink market during the forecast period. As awareness of the various health problems associated with alcohol increases, consumers must turn to non-alcoholic beverages. The interest for relaxing drinks, energy drinks and functional beverages prepared for espresso and tea is picking up ubiquity because of its low-calorie content. Population growth and disposable income, along with the growing number of value-oriented smart consumers, are developing the entire industry. Increased consumption of energy drinks due to busy hours, urbanization, and health problems is expected to drive market growth. Due to the busy urbanization and busy lifestyle, the consumption of take-away goods is increasing and the market is expanding.

Strict government rules and regulations on the use of ingredients used in non-alcoholic beverages limit the global non-alcoholic beverages market.

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Report is segmented as:

The global non-alcoholic beverages market is mainly divided on the basis of product type, packaging type, distribution channel and region. The global market has been categorized into soft drinks, juices, bottled water, sports and energy drinks, RTD tea and coffee, etc., by type of product. Depending on the type of packaging, the world market has been classified into bottles, cans, boxes, etc. According to distribution channels, the global market is divided into stores and non-stores. The store-based portion is partitioned into supermarkets, hypermarkets, and convenient stores.

Geographical Segmentation:

Regional division incorporates current and anticipated interest for Asia Pacific, North America, Latin America, Europe, and the Middle East and Africa. In 2018, North America occupied a large part of sales due to the great acceptance of soft drink products and the presence of economies in developed countries. Asia Pacific has the highest growth rate due to its large population and underdeveloped markets and disposable income in the region. Asia Pacific also has a competitive advantage over other regions due to its cheap labor and the availability of raw materials.

Key market players:

Major companies in the global non-alcoholic beverages market include Pepper Snapple Group, PepsiCo, Coca-Cola Company, Reed's, Nestle SA, Kraft Heinz Company, Pepper Snapple Group, Reed's, Jones Soda Co., Appalachian Brewing Company, and Molson Coors Brewing Company.

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Scope of the report:

The report offers a comprehensive examination of the industry by providing the estimations of market potential and forecasts with utmost granularity. Along with this, the factors influential in influencing the market dynamics and trends discussed in detail at the product level. Further, the performance of the market at the regional and country-level had assessed and the prospects with huge growth potential identified and debated.

The key players in the industry are profiled giving insights on their financial performance, market position and growth strategies. Comparative analysis on prime strategically activities of the market players delineating the key developments like mergers & acquisitions, collaborations and an evaluation of the competitive environment within the industry had provided. The report also provides a broad outlook of the current market along with recommendations from industry experts on the opportunities for investment activity.

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