The alcohol-based cream base is a type of cream in which some amount of alcoholic ingredient is mixed such as whiskey, rum etc. The alcohol-based cream contains almost 40% fat and also contains sodium caseinate which is an effective emulsifier. Companies producing alcohol based cream bases and offers as an ingredient to the company who blend these to a cream liqueur. Alcohol-based cream bases are mostly utilized by the food and beverage industry.
The alcohol-based cream bases product market is segmented on the basis of type, end use, and region. On the basis of a type, the market is segmented into a milk protein free cream, whiskey cream, butterscotch cream, regular cream, and others. Among this segment, the whiskey cream is the most popular alcohol-based cream base, whereas the butterscotch cream is expected to grow at a high CAGR. The regular cream base can further be segmented into a low-fat cream base, medium fat cream base, and low-fat cream base. On the basis of end use the alcohol-based cream bases market is segmented into bakery industry, chocolate industry, food and beverage industry and others.
A regional segment for the market of alcohol-based cream bases is divided into five different regions: North America, Latin America, Europe, Asia-Pacific and the Middle East and Africa. Among these segment, Europe is expected to have the major market share globally, as it is the largest producer and consumer of alcohol-based cream bases. In Asia-Pacific region, the countries like China, India, and Australia are generating the major revenue. Moreover, the Asia Pacific region is estimated to account for the highest CAGR, owing to a larger consumer base, combined with a higher number of retail outlets than any other region. The North America market is expected to grow significantly over the forecast period but is anticipated to account for a lower growth rate than the APEJ region, owing to a greater number of emerging economies in Asia Pacific.
Increasing number of individuals in developed as well as in developing regions are increasing consuming alcohol and alcohol-based products. Owing to growing demand for various alcohol-based products, manufacturers are focused on the launching of alcoholic drinks with different flavors in order to attract consumers and increase their sales over time. Curiosity among individuals to try new alcoholic flavors is anticipated to increase demand for flavored alcoholic drinks over the forecast period. Demand for alcoholic drinks is also actuated by increasing urban population, disposable income, modernization, and growing preference for alcohol. Increasing number of clubs, lounges, and bars along with the popularity of individuals, who are attracted towards night parties and club culture are factors expected to drive the growth of the market for alcohol-based ingredients.
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In 2014, Carlsberg A/S, which is a beer manufacturer, launched Seth & Riley’s Garage, which is an alcoholic lemon drink in Russia. The market also has few restraints such as, the restrictions on advertisements and brand publicity has left a void in alcohol-based food industry owing to which sales could affect adversely over the forecast period. The government in various regions has imposed the ban on alcohol-based food products and beverages, along with the advertisements of alcohol brands on national as well as private television channels. Owing to ban imposed, newly launched alcohol-based products do not reach the consumer, which is expected to adversely affect the growth of the market over the forecast period.
According to WHO, France has implemented restrictions on advertising and sponsorship in favor of alcoholic beverages with certain flexibilities and conditions. In many regions, in spite of having licenses to serve alcohol, selling ice-cream with alcohol or alcohol-flavored food is not allowed. This is the reason some manufacturers and producers are choosing not to sell their products to minors so that the government could eliminate restrictions on the alcohol-based products. Hence, restrictions and bans by the government bodies are restraining the growth of the alcohol-based ingredient market.
Some of the key players in alcohol based flavors Market are Döhler GmbH, Koninklijke FrieslandCampina NV, Kerry Group plc, Firmenich International SA, Symrise AG, Sensient Flavors International, Inc., and Frutarom Industries Ltd. among others.