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Bengaluru startup Meta16Labs is helping semi-urban and rural areas get access to healthcare services

2020-10-17T08:21:41.403Z

Technology has significantly altered the healthcare landscape in India over the last few years. However, the idea of consulting doctors over video or audio calls and online prescriptions has not got many takers. But the COVID-19 outbreak ushered in the new normal and has given a massive boost to healthtech services, especially telemedicine. Fearing COVID-19 infection, users have resorted to telemedicine services for their medical needs. According to a report by healthtech startup Practo, about five crore Indians accessed online healthcare between March 1 and May 31, 2020, thereby recording a 500 percent growth in online healthcare consultations. The report also revealed that 80 percent of the total users were first-time telemedicine users. Apart from this, 44 percent of the users were from non-metro cities.

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Tapping into the growing segment, Bengaluru-based Meta16Labs Healthcare and Analytics Private Limited (m16labs) is looking to make healthcare solutions accessible to everyone, especially in semi-urban and rural areas. The startup was founded in 2018 by Anil JJ after he realised the lack of access to proper healthcare during a bike trip to the Himalayas. Anil, who comes with 20 years of experience in the healthcare information technology space, was then joined by Dr Ashvath Vinayak Kulkarni, a Dental Surgeon by profession.

The startup launched its core product, MyTeleOPD, a digital clinic and telemedicine service platform, to connect doctors from across the country to consult with patients from the rural and/or semi urban areas. Patients can connect with doctors via voice and video calling even with a feature phone and can receive the prescription via SMS. Illustration: YS Design ALSO READ How Gurugram-based CogniAble is using machine learning for early detection of autism spectrum disorder Connecting patients with doctors Explaining about the operations, Anil says that apart from individual patients, MyTeleOPD targets PHCs - state-owned rural healthcare centres, and joins hands with them.

The telemedicine service empowers the PHCs to connect with specialised doctors across the country and take second opinion or get further clarity on the condition of the patients. Sign up for our exclusive newsletters. Subscribe to check out our popular newsletters. “PHCs generally do not have specialist doctors and consist of only general physicians or healthcare workers or pharmacists who provide basic diagnosis. However, with the help of MyTeleOPD platform, patients can connect with specialist doctors and receive specific treatment depending on their ailment,” he adds. The users can connect with doctors using MyTeleOPD phone number or can also reach out to their nearest PHCs working with the startup to connect with doctors across the country via video and audio while the prescription is shared directly with the patients through SMS. Anil clarifies that MyTeleOPD is not an aggregating platform.

“We are not aggregators but we are enabling the clinics, hospitals, and healthcare institutions to run their practice virtually on our platform.” MYTeleOPD also provides digital clinic services where hospitals can join hands with the startup to provide consultation services anywhere across the country. As of now, KMC Manipal uses the platform at its hospitals where the patients can consult KMC Manipal doctors from anywhere in India. Apart from the digital clinic and teleconsultation services, the startup has also developed a hospital operating system, Meta hOS, for small or large sized hospitals, and helps lab and diagnostics centers to store patient data in a safe and secured manner. “In a nutshell, we at m16 labs aim to digitally empower doctors and healthcare professionals by improving patient engagement mechanisms and a streamlined communication system.

We also strategically position ourselves as tech partners of micro, small, and mid-sized healthcare establishments and contribute to their bottom line growth but reducing bleeding points in the overall operations of the hospital and controlling revenue leakages and reduce the “cost of IT” by about 60-70 percent,” Anil adds. Business and more The co-founder and CEO claim to have over 500 doctors on-board and has recorded around 6,000 consultations since March. While Anil declined to share details about the healthcare institutions MyTeleOPD is working with, he added that the startup is being used by doctors across Bengaluru, Mysore, and Shimoga. “Our platform is being used by nine clinics including solo practice doctors and multispeciality clinics. We are also working with four hospitals, 2,000 OPDs, and four institutions and service companies,” Anil claims.

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Speaking about the business and revenue model, Anil explains the OPD and telemedicine services are available at a monthly subscription rate of Rs 499 along with pay per use. However, the monthly subscription can vary for big hospitals subscribing for the hospital operating system and depending on the features it needs. The bootstrapped startup faces stiff competition from other notable players such as BestDoc, DocEngage, MCura, and InstaHealth among others. While the startup declined to share its funding plans, m16labs reveals that it is looking to record Rs 5 crore MRR (Monthly Recurring Revenue) by the end of 2025 and aims to be one of the top 10 healthtech startups in India. The startup is also looking to expand its presence across the Middle East, Africa, and South Asia, and also explore growth avenues in North America.

Chennai-based PikMe allows users to virtually join queues before going shopping

2020-10-05T05:46:52.280Z

Ohio-headquartered startup SOLYD was founded in 2018 to solve the problem of fragmented transportation logistics across the globe. In October last year, the startup rebranded its transportation logistics platform as RidesApp and continued to remain operational in the US. At the same time, it entered the Indian market as PikMe to focus on hyperlocal grocery delivery. PikMe is headquartered in Chennai. However, the COVID-19 outbreak pushed PikMe to improvise and innovate. The startup ventured into Queue and Appointment — a virtual queue and appointment management system — in April 2020.

How does it work?

For its hyperlocal business model, PikMe provides partner stores with branding and fulfilment services. Local shops and neighbourhood kirana stores get to do their own branding, and PikMe users can scroll through the options as their local identities. On the fulfilment front, PikeMe provides cloud delivery capabilities to these stores. “For every region, we take the capability needs and deploy shared resources across shops to fulfil the last-mile deliveries,” Prabhat explains.

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PikMe provides a free public virtual-queue for its customers, thus allowing them to join the queue before going shopping. “This also helps partner stores save their employees and patrons from cross-infection (of COVID-19),” adds Prabhat.

Meet the team

An IIT Kharagpur alumnus, Prabhat has earlier worked with JP Morgan Chase and Standard Chartered. He also worked as the Chief Data Scientist at Innoplexus. Meanwhile, Co-founder and CFO Meenu Agarwal comes with over 20 years of experience in tax, finance, and para-legal matters of investment banking at JPMorgan Chase and other public accounting firms.

Prashant Singh, Co-founder of SOLYD, manages the India Operations for PikMe, whereas Sreeni Herugu, also a Co-founder of SOLYD, manages the US operations. Sreeni, a Blockchain Startup Advisor, has also been a Senior Fintech Consultant for Wall Street banks for over 20 years. At present, PikMe has a team of 21 employees — eight developers, four digital marketing professionals, five employees in the sales teams, and four in the management team. Bootstrapped since inception, the startup has raised $250,000 in an angel round of investment in 2019.

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Shifting gears

For its hyperlocal business, “We target small and medium-sized shops to enable their online stores and demand fulfilment. We acquire them through referrals and door to door canvassing,” the CEO says.

The startup provides a B2B SaaS model to its partner stores and shops to manage their inventory, sales, and customer flow. It charges five percent on sales on the invoice. For virtual queue management, PikMe allows public users to nominate shops that they would want to avail of the services. Based on the polls, it has been onboarding shops and stores. While it does not charge its users for booking virtual appointments or queue management, the businesses or partner stores pay 10 paise per customer for an appointment in India. In the US, partner stores are charged one cent for appointments and queues.

Market overview

According to Insight Partners, the queue management system market was globally valued at $435 million in 2019 and is expected to reach $618.9 billion by 2027, growing at a CAGR of 4.9 percent. PikeMe’s queue management services are in line with players, including Q UP, Zenoti, Mio Salon, Practo, Queminder, Oxyfind, and DINGG. Hyperlocal grocery and allied services is a highly competitive market in India. More so because of an influx of several digital kirana store platforms in the past few years in the country.

Allied Market Research states that the hyperlocal services market size was valued at $1,324.2 billion in 2019, and is estimated to reach $3,634.3 billion by 2027, growing at a CAGR of 17.9 percent from 2021 to 2027. Since the beginning of the pandemic, players like Swiggy and Zomato have entered this space. Dunzo, Bigbasket, Grofers, and MilkBasket are also a part of this race. However, Prabhat believes PikeMe has a differentiator to offer. “We differentiate ourselves with branding and fulfilment services,” he adds.

This Silicon Valley startup is empowering children with early literacy through an adaptive learning platform

2020-09-18T05:18:36.184Z

Andrew Butler’s seven-year-old daughter used to find it extremely difficult to remember sequences, identify colours, or even grasp new words. When he found out that she was dyslexic, he began channeling all his energy on conducting research and identifying resources to support her.

Andrew (popularly called Andy) made it a point to read multiple studies and literature on the neurology of reading, early childhood education, as well as language skill acquisition. However, he was not able to find appropriate tools which could bolster his daughter’s learning curve. So, he along with his wife met a slew of neurologists and special educators to figure out ways to assist her along the journey.

Meanwhile, Andy began thinking about other parents who might not be able to access any tools. This pushed him to innovate and launch interventions to bring about an impact in the area of foundational literacy.

In 2014, he established Square Panda, a startup dedicated to empowering children with literacy and language skills through a fun, game-based adaptive learning platform. Though it is based in Sunnyvale, US, Square Panda has been leaving its footprints in India and China.

A significant proportion of children in India experience some difficulty when it comes to interpreting written words. According to the National Achievement Survey of 2017 under the Annual Status of Education Report (ASER), one in three students in Class III cannot read simple English text with comprehension. The findings of the 2018 data are even more stark — only 50 percent of Class V kids belonging to rural areas could read a Class II book.

“Around 85 percent of the mental and cognitive faculties of kids gets developed between six and eight years of age. But, unfortunately, crores of young minds do not have the means to access any foundational education resources. We at Square Panda wanted to bridge this gap by applying technology and building a lively multisensory system,” Ashish Jhalani, Global CMO and Managing Director, Square Panda, tells SocialStory.

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Baby steps

Though the seeds for Square Panda were sown in 2014, it took about two years for its offering to launch in the market. Andy, a graduate from Stanford University, took time to conduct research, run experiments and efficacy tests, and also build the initial set of algorithms. Since he had a rich experience in the electronics, product development and technology sectors, the journey turned out to be relatively smooth.

The two main offerings of the startup are – SquareLand and SquareTales, meant for any child between the ages of two to 10.

SquareLand is a playset that takes children on an adventure through a series of games in which they can travel as they learn new words. Two characters named Panda and Cameo act as guides on the journey. The entire circuit of SquareLand is designed in such a way that it involves letter recognition, phonetics, letter-sound articulation, and word building.

“Kids can navigate SquareLand by themselves and also learn at their own pace. The multisensory gameplay allows them to see, touch, feel, listen to the English alphabets and words; so, almost all senses stand covered – visual, tactile, kinesthetic, and auditory. Besides, we have incorporated cool down periods as part of the system so that the young ones stay engaged,” Ashish further explains.

On the other hand, SquareTales is a platform that acts as a virtual phonics tutor with sequenced curriculums which assists children with decoding and pronouncing words as well as forming sentences using them. Its objective is to help them read books with ease.

Both SquareLand and SquareTales is integrated with a portal where teachers or parents can monitor the progress of students.

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The startup launched its pilot project in India at seven government schools in Chhattisgarh and six private schools in Mumbai and Indore.

Square Panda particularly targeted more government schools in the beginning since they were the most deprived when it came to digital infrastructure and quality facilities. As part of their pilot study, students from Class I to III in a school at Dhamtari district, Chhattisgarh were given access to the digital tools to learn spellings and words. The kids used it for three days each over five weeks, with each session lasting 20 minutes. The results were overwhelming.

“At the end of it, we found that the children who played the games had improved their word reading by over 300 percent and sentence reading by more than 125 percent. Similar outcomes were noticed among students studying in schools across other cities too,” adds Ashish.

Square Panda collaborated with the state government to reach out to the government schools in Dhamtari. The team trained some of the teachers to use tablets and smartphones to navigate the startup’s platforms. The teachers, in turn, equipped the kids to play educational games.

Just when the startup was planning to approach other schools for a full-fledged roll-out, the COVID-19 pandemic reached India’s shores, followed by the closure of all educational institutions. Nevertheless, Square Panda and its team of 115 people have not given up. They are in talks with the state governments of Chhattisgarh, Maharashtra, Andhra Pradesh, Haryana, and Madhya Pradesh to expand their endeavour.

Square Panda’s platforms can be subscribed for a duration of one to three years, inclusive of all the tools and lesson plans. While the price generally varies based on the number of estimated users, the average cost that needs to be borne is Rs 2,000 per child per year. So far, the startup has positively impacted the learning capabilities of more than 40,000 children in India.

“In addition to our presence in India, we are offering platforms to children in the US and China. Around 3,500 schools in the US are using Square Panda and over one lakh of them are being benefitted in China, where we stick to a B2C model,” says Ashish.

The retired tennis legend Andre Agassi is one of the prime investors in the startup. However, other accredited and angel investors have also pitched in to run the show.

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Creating a lasting impact

One of the major transformations that Square Panda is bringing about is better learning retention among kids. Not only did they find that the kids were able to form words more coherently, but also, demonstrated a higher reading proficiency.

Nitin Shriyans, who is a father to a 5-year-old, has been witnessing marked improvement in the reading skills of his child.

“My daughter loves being active. She loves to play, but she simply was not willing to spend time on reading. When I introduced her to SquareTales, she started reading small sentences and even made her some of her own! I am very excited to see what else she learns from these digital tools and PDF books,” he says.

Square Panda is planning to develop a few new learning systems targeted specifically to aid children in getting a hold on pronunciations. It is also working to leverage artificial intelligence and neural networks to personalise the offering.

How a conversation with a farmer led these IIT graduates to start Vernacular.ai

2020-08-29T09:26:51.669Z

Sourabh Gupta and Akshay Deshraj came to Bengaluru in 2016 after graduating from IIT Roorkee. The duo was among the thousands of engineers who flock to the city every year with hopes to become entrepreneurs and start another Ola, Swiggy, or Flipkart.

Not sure of the problem they wanted to solve, they started doing what most potential startup founders do - they attended as many events as possible, kept meeting people and making new connections, and never stopped reading.

In a recent conversation with YourStory, Sourabh said, “By then Reliance Jio was already here, and everyone was talking about the next 500 million internet users.

” In order to explore what these ‘next 500 million internet users’ wanted and the problems they faced, the two friends started visiting villages in and around Bengaluru. In one of their visits to Kanakapura, a small town situated 55 kilometers from Bengaluru, they finally found the problem they had to solve.

Sourabh recalls having met a farmer who had a very particular and long-existing problem.

“I receive SMS on my phone from the bank. I know the message is from the bank because it has numbers, but I cannot understand what the SMS means because it is in English,” the farmer told him.

He (the farmer) had to cycle 10 kilometers to the bank every time he received an SMS to get the bank manager explain to him what the message meant. Most of the other farmers, across villages, faced the same problem.

“This was when we knew that the next generation of internet users are going to be voice-first,” Sourabh says.

After months of research and development, the IIT graduates launched their company Vernacular.ai. Based out of Bengaluru. The startup is transforming customer interaction through its artificial intelligence (AI) based voice assistant - VIVA. The startup empowers locals and equips enterprises to cater to the non-English speaking population of the country.

Vernacular.ai currently serves more than 25 enterprise clients in 16 different languages in the banking, insurance, food and beverage, and hospitality sectors. This includes the likes of Axis Bank, OYO Rooms, and Barbeque Nation, among others. According to the startup, it helps enterprises automate their call centre operations by up to 80 percent.

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Bumpy ride

The journey from being a college student to a startup founder was not an easy one. When Sourabh was still preparing for the IIT-JEE examinations, the likes of Flipkart and Ola were ‘making a scene,’ says the Co-founder and CEO.

“I wanted to start a business of my own. I went to IIT not to become an engineer but because my parents wanted me to,” says Sourabh.

Back in college, Sourabh was the Head of the Entrepreneurship Cell in his final year of engineering. During the events, he met his co-founder Akshay. The duo worked on a couple of projects together as well.

When they came to Bengaluru, not many people took them seriously for their age, Sourabh tells YourStory.

“When we expressed that we wanted to build a B2B business, we were told that enterprises want ‘grey hair’ to sell them something,” Sourabh says.

Additionally, there was a misconception that in order to create a deeptech platform, a startup needed a PhD scholar to understand the nuances of the platform. Being fresh out of college did not help Sourabh and Akshay.

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Cracking the deal

Coming to a new city and without a job, the duo borrowed money from their parents for the basics. “At a time when everyone sends money back home, we were asking our parents for financial support,” he adds. And with this, came the incessant questions regarding the progress. “All we were doing was reading!” Sourabh says.

Having incorporated the company in October 2016, Vernacular.ai was finally launched towards the end of 2017. Within the first 35 days of its launch, the startup raised an undisclosed amount as seed funding from Kstart Capital, the seed programme of venture capital firm Kalaari Capital. Recently, in May this year, it further raised $5.1 million in its Series A round. The round was led by Exfinity Ventures and Kalaari Capital. AngelList, IAN Fund, and LetsVenture also participated in the round.

Going forward, Sourabh says, “We will now be scaling exponentially and invest heavily in R&D for Indian and South-Asian markets.”

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How this Amazon and Catamaran Ventures-owned startup is helping SMBs go digital

2020-08-08T07:18:36.911Z

Jaipur-based Benavji, a small and medium business (SMB), had invested in plant and machinery to scale its baby clothing business. Little did the company know that the COVID-19 pandemic would curb additional demand and hurt its capex.

The company then contacted Prione, which is now transforming SMBs into the digital era. Prione realised Benavji could fulfill the need for masks and gloves during the pandemic, and nudged the founders to use the new plant to make masks and gloves. Now, three months on, the SMB claims to be clocking over Rs 50 lakh in monthly revenue.

A joint venture between Catamaran Ventures and Amazon, Prione Business Services was started in 2014, with Catamaran holding a majority (76 percent) stake. Catamaran Ventures is the proprietary family office of Infosys co-founder NR Narayana Murthy.

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The startup is creating an ecosystem of SMBs and helps them with their digital strategies before going online. It is also the logistics partner of Amazon India, and owns Cloudtail, the single largest seller on Amazon India.

From just five cities in 2015, the Bengaluru-headquartered startup claims to have served 150 cities in less than five years. Now, with more than Rs 10,000 crore in consolidated turnover (which includes its subsidiary Cloudtail), the startup has set ambitious plans for the SMB space. The startups says its vision is to make India self-reliant through local manufacturing and to promote Indian brands.

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Helping SMBs

Apart from taking SMBs online, Prione trains them in digital advertising, consumer behaviour, warehousing, packaging, and cataloguing. It also works with Amazon’s Local Shops programme to train smaller shops with technology, and has enabled three million sellers to use digital payments.

Sandeep Varagunti, Managing Director, Prione, says: “Amazon pays us to onboard SMBs, and all our services are free. This year, we have witnessed 30 percent week-on-week increase in SMBs going online. The next ten years is about Indian brands and their rise. In 2016, we did not have many digital first brands. But today, we have so many. Boat, Wow Skin Science, and Fabiano are a few brands doing extremely well in the ecommerce journey and are brands that used ecommerce as a channel well.”

Sandeep, who is currently working from Hyderabad due to COVID-19, handles a team of 1,200 members, and works with 100,000 SMBs. He and his team have set an ambitious target of signing 40,000 plus SMBs by the end of the year to sell their products on Amazon.

“While working with Amazon in Europe, I realised SMBs are highly sophisticated when it comes to their digital journey, and they have whole teams dedicated to selling online. When I returned to India, I wanted to work in the digital transformation of SMBs, and I remember going door-to-door to understand why SMBs in India would not go digital,” says Sandeep, who has an MBA from INSEAD. According to him, the reason why SMBs are not going digital is because they do not understand cataloguing the product.

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The workings

Sandeep says, Amazon Europe is technologically sophisticated. However, it was a different story in India for Amazon as Indian SMBs were yet to catalogue their products to sell online.

To solve this, in the first two years, Prione invested in professional photographers, models, and shooting space to catalogue products and then list them online. But it soon realised this was not the way to scale. He asked SMBs to work with a photographer of their choice locally, and catalogue the product to Amazon’s standards. This became a massive success as the number of products that were being listed increased.

The startup then went on to move this cataloguing model to all SMB clusters across the country. It realised that be it a furniture maker in Ludhiana, or a sporting goods manufacturer in Meerut, or a silk saree manufacturer in Kanchipuram, everyone could get online with ease.

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Now, all Prione had to do was visit these SMBs and train them in digital marketing. Even this could be done over a call, but if the SMB needed hand-holding, a local team could train the entrepreneur in SEO optimisation and to use keywords.

Speaking about the importance of digital marketing, Sandeep says:

“SMBs must learn to advertise if they sell online. Traditional businesses don’t know how to advertise digitally, so we help them with SEO optimisation and marketing. They need to know how to make sponsored ads and products. After I moved to India, I figured out a way to adopt new-age tools and technologies. Our team visits each of these SMBs and trains them in digital marketing.”

Apart from digital marketing services, brands work with Prione for logistics, packaging, and warehousing as well.

The startup also advices brands to spend money on Amazon ads, Google Ads, Facebook Ads, Instagram, and other social channels to get the attention of customers. Along with this, Prione teaches brands to convert existing online traffic for their products into loyal customers by using the right keywords. They will set up the Amazon dashboard for an SMB, and will give them the analytics needed to help the brand on how much must they spend on a product campaign, and also figure out whether it is working or not.

Free Classified Websites Online

2020-07-12T07:40:21.413Z

The greatest concern with all type of companies is just how to offer their products? To accomplish their major goal, they make use of several systems to advertise about their services and products. In this age of internet, it ends up being important for any company to market online. There are several free classified web sites online which are functioning successfully to drive traffic to your internet sites which as well absolutely cost-free.

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You can increase traffic to your internet site by placing a promotion on a number of free classified web sites online. Now days, there are numerous people throughout the globe that look online to locate any type of certain services or product. Identified sites target those prospective purchasers that are looking for a certain service or product.

When you start a brand-new business, its success as well as failing relies on the number of individuals who understand about your product and services. For this you require to promote your items as long as you can. Nonetheless, at the same time, you are additionally knowledgeable about the high prices of positioning advertisements in any nationwide everyday or publication or TV.

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If you place ad in numerous free classified sites online, not just you save your priceless preliminary capital however additionally enhances possibilities of targeting a lot more certain sort of customers. These details type of buyers are those who go to specific web site for purchasing a particular product. This will turn into better sales as well as greater profits.

Categorized web sites online job effectively to let the net users reach details about the specific product and services within seconds. They do the work of connecting service to buyers. They offer adequate exposure to that product or services.

The Best Means To Make Use Of An Online Classified Ad Post Site

2020-05-28T11:22:11.079Z

Service is no more performed in the fashion it utilized to be a couple of decades ago. Today, the Web is at the centre of all major and minor business procedures including item planning, promo as well as advertising as well as sales. This modification in business versions has actually necessitated a modification in the approaches and tools of advertising and marketing. Online marketing has actually pertained to enhance conventional methods of promotion and also in most cases has overshadowed it completely.

Classified Advertisements are an eye-catching as well as economical bargain for tiny and home businesses that are restricted because of their stringent spending plans. A lot of classified websites supply the uploading solution at no cost. In this manner, you can convey your message to a bigger target audience without having to trouble about the overhead expenditures. Contrast this to placing an ad in a paper or magazine. Charged by the word or line, the longer the advertisement, the much more you should anticipate to pay.

On-line classifieds are similar in framework and layout to a classified area featuring in a paper or publication; the distinction is just of the tool. Ads are arranged under categorical listings. It does without the need of having to scan lengthy listings; purchasers can simply click the category they are interested and also look for the item they desire. A couple of websites allow you to publish two ads each time. The type layout additional increases benefit to consumers. People are given with a ready-form when it involves developing advertisements.

Along with sites devoted to uploading identified advertisements, there are various other exclusive web sites that lease ad room to local business owner. Maybe free of charge or for a practical price. Business owners ought to take into consideration posting ads to such sites as it amasses a great quantity of traffic. One need to upload ads to websites that are associated with business. As an example, if you offer vehicle solutions, you ought to take into consideration websites that sell cars. This way, you will be able to reach your target market much faster.

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When we speak about a classified section, we just tend to consider it from the viewpoint of a supplier and hardly ever trouble to trace it down the other end. A customer can gain from utilizing a classified ad as well. A consumer or a purchaser thinking about the purchase of a services or product can create a "wanted ad" in a similar fashion that a supplier or company owner would certainly do.