Retail Marketing Manager в Bosch

Create and manage the Community around strong brand, with clear strategic approach, covering all steps of User Journey. Build relationship and collaboration with Influencers and other Communication stakeholders on the market
Drive 360 Degree Communication strategy across all touch-points, both online and offline. Focus on online, with utilization of all User touchpoints. Focus on relevant metrics and concrete KPI’s.
Contribute to company’s regional communication strategy through active collaboration with all stakeholders in Eastern Europe Region
Lead the team of Retail Online managers and User Marketing Managers to meet strategic company goals and increase brand stand and user knowledge
Steering with external agencies
Develop authentic content and efficient content distribution tools to cover all relevant touchpoints.
Improve and implement company’s SoMe channels and communication strategy in Social Media with focus on Instagram, YouTube and other relevant media for target user groups
Efficiently and transparently manage Communication budget with focus on Online communication
Drive Communication strategy implementation across all Sales Clusters (Modern Retail, Retail, Online, B2B, and D2C) and Countries (Russia, Belarus, Central Asia, Ukraine, Georgia).
Create and implement Direct to User marketing campaigns on a country level, supported by 360 Degree communication
Bosch internal candidates min. requirement Talent pool or SL1

Fluent English
Proven experience in digital & non-digital communications (e.g. development and implementation of 360 Degree Communication strategy)
Launched federal marketing communication projects
Strong people management skills
Strategic mindset, analytical thinking and system approach
Outstanding presentation and communications competences
Ability to find solution

Annual bonus according to your work results;
Health and life insurance;
Corporate car;
Mobile phone compensation;
Inspiring working conditions at modern class A office in Khimki: meal compensation, corporate gym and parking;

Please mention the Dream Job (Вакансии) telegram channel as the source of information regarding this position

Отзывы о компании Bosch на сайте Dream Job