September 24, 2020
Marketing Leader в Lenovo
Job description:
- Lead the marketing team in Russia and CIS countries,
- Develop Lenovo brand in terms of awareness, consideration and purchase intent
- Manage marketing budget, prepare and execute marketing plans,
- Manage communication of new products launches,
- Drive Lenovo advertising (ATL) across the region, with effective media plans and impactful creatives,
- Manage the agency networks - prepare briefing, plans, manage costs, execution and measurements,
- Drive PR and Social programs across the region and handle media relations with the support of local PR and SoMe agencies,
- Develop Digital and Social media activities aimed to reinforce our brand,
- Support Sales team with effective co-marketing activities with key business partners, (Retailers / Operators),
- Manage promoters, merchandisers and POS branding,
- Manage events for customers and business partners,
- Develop relationship with our strategic Alliances Partners at local level and develop co-marketing programs.
Job requirements:
- Minimum 8-10 years of related experience
- Master Degree in marketing or business,
- Highly motivated and result oriented, with a lot of drive and passion
- Strong Business orientation.
- Experience with consumer-oriented marketing is a must.
- Ability to implement brand strategy and driving effective advertising campaigns across multiple channels / media.
Abilities & Skills
- Drive sales with creative marketing ideas and actions in retail, online and commercial channels
- Highly motivated, results-driven strategic thinker, who has strong leadership and business fundamentals with high degree of creative flair
- Must demonstrate very strong understanding of marketing tools to develop a Brand
- Strong communication, presentation & influencing (soft) skills
- Experience in managing event programs, communicate and network with large audience.
- Experience in creating and implementing communications and campaign strategies and have solid results to demonstrate those skills.
- Proven ability to successfully deal with strategic, highly complex issues, problems, and challenges
- Ability to in partnership with product, sales, business units, international teams and 3rd-party vendors
- Able to collaborate across groups
- Ability to analyze, net out and present results at senior level, aligned to business objectives
- Excellent English
Apply:
Please mention the Dream Job (Вакансии) telegram channel as the source of information regarding this position
Отзывы о компании Lenovo, этапы отбора и зарплаты на сайте Dream Job: bit.ly/dj_lenovo
September 24, 2020, 19:50
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