Snickers White Character

The goal of the project was to create an engaging PowerPoint slide deck featuring the new character as a guide who explains the production process of the new "Snickers White" bar. This interactive presentation transforms complex manufacturing concepts into an entertaining educational experience, making the academy training more accessible and memorable for participants.​​​​​​​

The character was initially created in 2D using Adobe Illustrator since 3D design is not part of my core expertise, allowing focus on strong illustrative strengths: basic shapes, distinctive traits, key poses with emotions, and a custom logo were developed to reinforce identity. This approach ensured a cohesive visual style aligned with the brand.

Lacking 3D modeling skills, Nano Banana AI generator was used: 2D sketches were uploaded to produce a volumetric version. The result is a realistic 3D character ready for integration into academy training materials.​​​​​​​

The finished character boosts engagement in Passion for Confectionery Academysessions, seamlessly fitting into the training's overall concept with its existing 3D characters. Combining hand-drawn 2D illustration with AI expanded capabilities without advanced 3D expertise.​