December 16, 2022

TARGETED ADVERTISING CASES ӏ ALENAWEBS AGENCY

CASE 13800$ INCOME FOR THE HAIR EXTENSION STUDIO IN KYIV ->

This September we started promoting hair extension studio (Kyiv, Ukraine and Warsaw, Poland)

The main concern of our client Jane was if it would be possible to make good results as of the situation in Ukraine (and difficulties with electricity which affect the working process)

But in my agency we believe, that "there are no impossible situations to make profit for businesses, there are just not really experienced marketers"

so we started working and implementing our system. Before even getting close to launching advertising account, firstly we have deeply analysed Insta profile of my client.

  • as for a beauty studio, it is important to not only have the right settings in ads manager, but have full-packed Insta profile: with cases, photos, prices, reviews etc - this will directly affect the conversion later
  • also right content and visual of the profile will help our client to prove her advantages in comparison to other numerous studies
I personally consulted my client on how to improve her visual concept and make it more selling
  • we have promoted more than 50 studios in the hair extension niche, so we know exactly what offers, pictures to present on the advertising banners to attract only payable audience
  • as a result we got 25+ requests daily (on 60$ budget) and each 3-4 out of 24 requests became the customers of my client (every 1 customer for hair extensions equals 500-600$ profit for my client)
  • also our team helped to make appointments from the requests our client Jane got to improve the results and make more clients with the help of our scripts

RESULT AND PROFIT

first month we made 6500$ profit

Second month we made 13800$ profit

and continued working for 3 more month

19500$ PROFIT FOR THE HAIR EXTENSION STUDIO IN DUBAI ->

GOAL: make from 70-100+ new clients for hair extension studio with the help of advertising

RESULT:

- every 31$ of advertising budget brought 4-6 clients a day
- the price of 1 client was 6,3$
- every day we got 30 requests

CASE OF PROMOTING INTERNATIONAL GRAPHIC DESIGN CONTEST ->(Europe, USA, Singapore, Australia)

GOAL: to make 10 sales minimum from advertising

CASE 5150$ PROFIT IN ESOTERICS NICHE ->

GOAL

  • to extend in the selling funnel by increasing traffic from the ads (cold traffic)
  • to sell online courses "The secrets of the date of your birth", "Find out what is waiting for you in the new year", "How to get successfully married in 2022?"

PROCESS

  • we have created a lead form to register the audience from the ads right away (that increased the conversion)
  • made a lead-magnet (free online course) to involve cold traffic and convert it into the warmer, loyal one
  • after lead-magnet we wrote a chain of selling e-mail letters with the offer for the initial program to convert all the traffic into clients

Here are the examples of simple, but effective banners, that have brought the following results

AS A RESULT

  • our expert have sold her program for 5150$ profit in esoterics niche

CASE