August 27, 2020

How I make (I'm creating) motion design video for Elon Musk and SpaceX

For a while, I am dealing I've been working with video production for quite a while. And suddenly I needed was asked to make create a motion design video where I can could put into practice all of my skills and also raise a bar of for my works ("professional level" may be?). As long as Since I wanted 'd like to include in this video things that I've never worked with before, I come came up with the idea of documenting this process.

And the theme (consider to use "topic" instead of "theme" here and further) of my video is SpaceX. I think nobody will no one has any doubt that SpaceX is a one of the main innovating and revolutionary companies. But what's important to me is the visual identity, style. Damn, it's sexy! It is in every each detail and even in the way they act in public. I'm talking about their crazy things like Tesla in space... All of this these things inspires me a lot. I think they push a great number of teenagers to dream big. And last but not least - Elon Musk can comment my video on Twitter ;)

One of the most important criteria in theme choice was the richness of visual anchors. As the usual observer, I was familiar with some of them. But to dig dipper deeper I have asked about 50 peoples from the fan community, English and Russian speakers. Questions were like: "Why do you follow the company? It is Is it Musk's charisma or you dream about space in any way? What do you imagine (consider "visualise" instead of "imagine"), when you hear "SpaceX"? Actually, I was very surprised. Happened that some of those peoples them were just usually observers just like me, but some of them others with all seriousness said that they are waiting for the opportunity to use of using commercial space flight. (And still, I do not fully believe in that (not sure what are you referring to, ether believing in possibility of commercial flight or in their intentions of using it. try to be more precise here), but then again, I have had such answers responses). And according to their answers replies, the most memorable ("catchy" may be?) visual anchors were landing of rocket stages on a barge, Tesla in space (of course), and Starship design. So I am going to use some of them in my creation ("future work" may be?).

After such a preparation, I step up to the job. (may be, "I've started to work on the project"?) Now I share with you Here are some of the first step raw materials I prepared made:

To be continued ;)

Artem Makarenko