ТЗ Дизайнеру
1. LencoLink Physician Mobile App
picture 1:
SIZE: 1080x1080 px (Instagram post)
HOW: как на примере ниже. доктор держит телефон с открытым приложением
TEXT: H1: test results in your pocket
H2: Look lab results on-the-go on your mobile, pay bills online and maintain your medical records!
picture 2:
SIZE: 1200×630 px (Facebook)
HOW: по аналогии с картинкой для Инстаграм, только адаптирован под ФБ
TEXT: H1: test results in your pocket
H2: Look lab results on-the-go on your mobile, pay bills online and maintain your medical records!
idea for stories:
picture 1:
SIZE: 1080x1920 px (Instagram stories)
HOW: mockup with App.
TEXT: H1: Look at lab results on-the-go and save your time!
каждый раз, когда будет упоменаться шаблон, будет иметься ввиду подобный волнообразный эллемент в разных вариациях.
picture 2:
SIZE: 1080x1920 px
HOW: App in the mock up (на однотонном фоне просто мокап телефона)
(Саш, создай, пожалуйста картинку с мокапом телефона, а мы туда вставим в видео, как мы скролим приложение)
TEXT: H1: pay bills online and maintain your medical records!
picture 3:
SIZE: 1080x1920 px
HOW: photo phone on pocked with the screen Lenco App
TEXT: H1: Check your result quickly
picture 4:
SIZE: 1080x1920 px
WHAT ABOUT: USP
HOW: simple schablone design (шаблон)
TEXT: H1: Speed plays a big role nowadays!
H2: we know how important it is to you, so we keep up!
picture 5:
SIZE: 1080x1920 px
HOW: simple schablone design (шаблон)
TEXT: H1: we don't want you to wait
H2: same day appointments available
picture 6:
SIZE: 1080x1920 px
HOW: simple design, use the mockup in the lower right corner
H1: we don't want you to worry
H2: information in the app: turn on notifications and view lab results on-the-go on your mobile
2. Innovations in healthcare after COVID-19
picture 1:
SIZE: 1080x1080 px
HOW: дизайн, как на примере ниже, просто заменить текст на наш
TEXT: Н1: Life after COVID-19 - how will it be?
picture 2:
SIZE: 1200×630 px (Facebook)
HOW: дизайн, как на примере ниже, просто заменить текст на наш
TEXT: Н1: Life after COVID-19 - how will it be?
3. Diabet: what are the 9 most common symptoms of undiagnosed diabetes
picture 1:
SIZE: 1080x1080 px
HOW: как на примере внизу, только позы девушки другие
TEXT: H1: Are you always feeling hungry? Excessive thirst?
H2: Don't close eyes for this symptoms!
picture 2:
SIZE: 1080x630 px
HOW: по аналогии с ИГ, адаптированно под ФБ
TEXT: H1: Are you always feeling hungry? Excessive thirst?
H2: Identify the 9 main symptoms of diabetes!
чтобы передать симптомы болезни
на изображение, где девушка weight gain - можно добавить под ней напольные весы
4. How to help your dad stay healthy
picture 1:
SIZE: 1080x1080 px
HOW: Happy family photo: father and son
TEXT: H1: The man is the protector of the family.
Н2: But they often forget to take care of themselves. Let's help them!
picture 2:
SIZE: 1080x630 px
HOW: по аналогии с ИГ, адаптированно под ФБ
TEXT: H1: The man is the protector of the family.
Н2: But they often forget to take care of themselves. Let's help our man!
5. Who’s at Risk for Viral Hepatitis?
picture 1:
SIZE: 1080x1080 px
HOW: по аналогии с примером - liver
TEXT: Н1: Who’s at Risk for Viral Hepatitis
picture 2:
SIZE: 1080x630 px
HOW: как на примере, только текст поменять на наш
TEXT: Н1: National Viral Hepatitis Action Plan 2017-2020
(Action Plan 2017-2020) - Дарин, тут разные ТЗ, потому что разные темы для постов
idea for stories:
picture 1:
SIZE: 1080x1920 px
HOW: design with virus-frame and hands under water in center
TEXT: H1: Did you know that clean hands do not help to be protected not only from COVID, but also from Hepatitis?
в центре разместить моющиеся рук с мылом под краном
picture 2:
SIZE: 1080x1920 px
HOW: design with virus-frame (тот же пример, что выше, но без рук)
TEXT: H1: what other precautions do you know?(question window)
picture 3:
SIZE: 1080x1920 px
HOW: design with virus-frame (шаблон)
TEXT: H1: Who’s at Risk for Viral Hepatitis? - don't miss the post about Hepatitis tomorrow
picture 4:
SIZE: 1080x1920 px
HOW: design with virus-frame (шаблон)
TEXT: H1: The best what you can do for your health:
H2: to see first Viral Hepatitis Symptoms signs and to do Diagnosis
6. Toddler allergies or cold. Symptoms, how to distinguish, allergy testing
picture 1:
SIZE: 1080x1080 px
HOW: Happy family photo: father and son
TEXT: H1: Still not giving your kids ice cream thinking they have a flying cold?
Maybe this is an allergy?
H2: How to know?
picture 2:
SIZE: 1080x630 px
HOW: пример с ИГ, адаптированный под ФБ
TEXT: H1: Still not giving your kids ice cream thinking they have a flying cold?
Maybe this is an allergy?
H2: How to know?
idea for stories:
picture 1:
SIZE: 1080x1920 px
HOW: simple sсhablon design like behind
TEXT: H1: which symptom is not allergic? (quiz: answer temperature)
picture 2:
SIZE: 1080x1920 px
HOW: simple sсhablon design
TEXT: H1: what other precautions do you know?
picture 3:
SIZE: 1080x1920 px
HOW: simple sсhablon design
TEXT: H1: The best what you can do for your child - to see first Symptoms and to do Diagnosis
7. LENCO: About Us
picture 1:
SIZE: 1080x1080 px
HOW: как на изображении ниже, только красивее=)
idea for stories:
picture #17-21 с вечных сторис
актуальная ссылка на ТЗ: https://docs.google.com/document/d/1Xd0w-dEdTdIBm4ufE9QVlONB63WuTllhuzEsPpRAYs8/edit#heading=h.lx5cdy1dlz3i
8. What is the best treatment for celiac disease
picture 1:
SIZE: 1080x1080 px
HOW: использовать пример, что ниже
TEXT: H1: Celiac Disease
H2: Normal villi
picture 2:
SIZE: 1080x1080 px
HOW: использовать пример, что ниже
TEXT: H1: Celiac Disease
H2: Villi damaged/flattened by Celiac Disease
picture 3:
SIZE: 1080x630 px
HOW: соединить изображения, что ниже
TEXT: H1: KAN-101 Phase 1 Clinical Trial Recruiting Now
idea for stories:
picture 1:
SIZE: 1080x1920 px
HOW: как шаблон 3 в ТЗ https://docs.google.com/document/d/1Xd0w-dEdTdIBm4ufE9QVlONB63WuTllhuzEsPpRAYs8/edit#
TEXT: H1: which symptom of Celiac Disease do you know? (quiz: answer temperature)
picture 2:
SIZE: 1080x1920 px
HOW: изобразить эти картинки, оставив место под опросник по середине.
TEXT: Н1: which of the symptoms is the most common?
Н2: //использовать описание симптомов с картинки//
picture 3:
SIZE: 1080x1920 px
HOW: по аналогии, как с picture 2
TEXT: Н2: //использовать описание симптомов с картинки//
picture 4:
SIZE: 1080x1920 px
HOW: как шаблон 2 в ТЗ https://docs.google.com/document/d/1Xd0w-dEdTdIBm4ufE9QVlONB63WuTllhuzEsPpRAYs8/edit#
TEXT: H1: The best what we can do for our digestive tract - to see first Symptoms of Celiac Disease and to do Diagnosis
9. LENCO: we place the needs of each individual patient first
picture 1:
SIZE: 1080x1080 px
HOW: ссылка на фото: https://www.dropbox.com/sh/b8lga4epmabfkjn/AAAQScxK32f_RVByuCzmbqoua/Photos/Shoot_02/_DX22559.JPG?dl=0
Сделать фото менее контрастным и на его фоне сделать надпись
TEXT: H1: From people to the people
H2: our success is our people
idea for stories:
picture #13-16 с вечных сторис
актуальная ссылка на ТЗ: https://docs.google.com/document/d/1Xd0w-dEdTdIBm4ufE9QVlONB63WuTllhuzEsPpRAYs8/edit#heading=h.lx5cdy1dlz3i
10. How to care for the nervous system: food & physical exercise
picture 1:
SIZE: 1080x1080 px
HOW: по аналогии, как на примере ниже, только наш текст и наши цвета
TEXT: H1: How to care for the nervous system
H2: physical exercise, healthy food, medicine care
picture 2:
SIZE: 1080x630 px
HOW: по аналогии, как для ИГ
TEXT: H1: How to care for the nervous system
H2: physical exercise, healthy food, medicine care
ЧТО ПОЛУЧАЕТСЯ НА ВЫХОДЕ)
