October 19, 2020

How to get perfect logo and brand name for your business?

When it comes branding of your business, you should be very clear about your brand logo and name with all aspects like its geometry, orientation, size, font, and more importantly colour that’s what attracts the people and get scanned in their mind.

Your brand logo and name is the very important thing because that’s what says a lot about your business instead of reading about us section. Your logo design has to be catchy, memorable, and colour should speak on behalf of you. Examine the logos your competitors are using. This way, you can make sure the one you choose isn't similar. You'll want your logo to stand out as different in the minds of your customers. Your and logo and brand should speak the same.

Select a name that is easy to spell. Your customers may have a harder time finding your business on the Internet or in phone directories if the name you choose has a complicated spelling. Choose a name that makes the business you are in obvious, so your potential customers won't have to guess what you're selling. If you are selling gift baskets, for example, you may do well to include baskets or gift baskets in your name. Look for how designing companies work on logos and brand names.

Don’t confuse people - Your brand name’s feel and sound should imply what the company entails. For instance, if tuftuf is the name of your brand, this is suggestive of something edible. A provider of financial services should not use the name tuftuf, though.

For clarity’s sake, put together a list of relevant buzzwords in your niche or field. If you’re putting together a finance SaaS, your list may be comprised of “accounting,” “spreadsheets,” “numbers,” or “books.” A hybrid of relevant words will stimulate your mind into formulating a relevant name.

Stay away from outdated recommendations -To resonate with trendy individuals a brand name needs to have a stylish vibe. Just don’t go overboard trying to be trendy – what is popular today could be outdated next week. You need a name that will stand the test of time. Try isolating domain names that are available and select one based on your criteria. This isn’t as mandatory as it used to be, as brand signals and SEO have come a long way over the years.
You are encouraged to select a domain name methodically, but don’t compromise it based on what’s available. Recommendation would be to take professionals in branding solutions and services help in this matter.

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Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions. Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves. Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, Digital Advertising companies in Pune.

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