March 11, 2022

173 customers for $1 each in the sneaker industry for 1 month

Objective

The customer wanted to promote the brand sneakers independently, but his attempts.

What we did

Initially we started an advertising campaign on Tik Tok, but the result was disappointing because at first we were leading on Taplink, and with Taplink on Instagram - the client did not reach Instagram.

I made a decision to advertise on Instagram. With the team created and packaged anew Instagram, created new bomb-proof videos with selling texts and launched advertising

Instagram:

Ad example

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Screenshot from the Ads manager

Let's sum up the final result:

Spent - $169

Purchaces - 53

Purchace price - $1