HOW TO GET STARTED WITH GAMBLING OFFERS (Part 1)

Hi there!

Today we will have an important topic, namely, I’ll tell about how to start send traffic to gambling offers.

Many advertisers would like to work with this vertical, but they have no idea where to start.

The main and the biggest problem of webmasters who want to start working with gambling offers is they don’t have a clear picture of the target audience.

They are not just students who want to earn money, they are people who want to play and relax in the atmosphere of a virtual online casino.

For them-it is an option of pleasant pastime. So, we see that the average age of an online player is 30 years old. Both men and women like to play in the casino.

At the moment, the top countries for sending traffic are:

Germany (DE), Austria (AT), Australia (AU), Switzerland (CH), Italy (IT), Sweden (SE), Norway (NO), Finland (FL).

There are special offers with schemes for casino fraud (we’ll talk about that later), and many others.

The second problem is lack of knowledge or simply misunderstanding of traffic channels or sources.

How does it usually work with Health & Beauty or e-commerce?

The most popular sources: facebook, Google Adwords, native CPA-networks like MGida, Taboola. If it is adult traffic, then it is traffic Junky, exoclick and others.

In ads with gambling products everything works the same, but with a little different approach.

For the advertiser the most desired traffic is from websites (SEO). It has the highest value due to high competition and customers who can be attracted by specific search requests.

Sites are rarely blocked, it’s just enough to create a high-quality website with gambling theme, which has good and proper content, adapt it to mobile devices, so that you can connect to affiliate programs. Profit is guaranteed!

PPC traffic - pay-per-click traffic.

Advertisers expect from their webmasters thousands of leads per day from this advertising source. Another question is whether you are able to provide them with such a quantity? PPC advertising is the second source of traffic in terms of quality. Usually for this the payments are very generous, since it is quite complex to find such leads.

For example, GEO is UK. If you are able to attract 1,000 deposits per month for the advertiser, he will think you are a God, and hence there will be loyalty and raising rates. For the advertiser it is awesome results!

If we talk about SEO, then there are almost no questions. The most important thing is to have a high-quality website with a forum and social networks so that it would be comfortable and convenient for people to interact with each other. The main goal is to involve the user not only in the affiliate products (such as casinos), but on your website. Try to do not only one-use doorways/satellites to collect traffic, but websites for people. The most popular model of interaction with advertisers is RevShare.

The main purpose of the site - to get in the user’s bookmarks.

Also, do not forget to ask users to sign for push notifications, to collect their emails in the database and monetize!

Think of something that could be converted into targeted actions. You can offer some special conditions, promotions or bonuses from the casino.

Our task is to get loyal customers who will use your website, search and play online casinos and bring you money for a long period of time.

In the next part of guide, we will talk more about PPC traffic and traffic from the schemes "cheat the casino."

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