June 28, 2020

Stage 1 Motion Design Course V2.0

18/06/2020 Art Direction


Client discussion

A few days after the course began, I contact many recognized companies to work with but through the days they didn't answer me. I talk around 15 brands and anyone reply to me, I'm still waiting for an answer

Store

Description

Target Audience

Product

Product definitions

What I saw about the references and what I like is the fast-moving, the changing speed close caption, the details and light movement, the music sync, the floating objects, and with that i´m seeing the previsualization of the future video.

Moodboard


I highlight the approaches and the details with details in light and textures, in addition to the mostly dark colors with blue as futuristic sensations

Color Scheme

I choose this Scheme Color because of the contrast between black and white and complementing with blues and other highlights that will stand out in the backgrounds


Music

A part of the 38 seconds and for 20 seconds forward, this will help to make quick transitions and show the Close captions with rhythmic movement doing it dynamically, I will continue looking for more, I will edit the song a little.

Selfie