All-Terrain Vehicle (ATV) Market By Product Types, By Applications And Regions — Global Industry Analysis, Growth, Share, Size, Trends And Forecast 2020–2026

The global all-terrain vehicle (ATV) market is expected to reach a considerable value by 2026, expanding at a substantial CAGR during the forecasted period from 2020 to 2026. All-terrain vehicles (ATVs) are off-road vehicles with threads or wheels having low-pressure tires. These vehicles are also known as quad bikes, three-wheelers, quadricycles, quads, or four-wheelers and are designed to travel off-road. However, the US government has allowed these vehicles to travel on-road in some states. These vehicles are durable and possess endurance or strength to cover terrain full of mud, sand, rocks, and gravel.

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All-terrain vehicles were first introduced in the 1970s and have gained immense popularity since then, to travel on off-road terrain. These vehicles have various applications in industries such as defense & military, agriculture, and sports. It helps in carrying heavy equipment and supplies to the remotest part where it would not be possible for larger vehicles. Companies are investing heavily in R&D to improve the performance of these vehicles. Power steering, electronic fuel injection, four-wheel suspension, and complex four-wheel-drive systems are some of the added features, which are bolstering the demand for ATVs. The Asia Pacific region has been adopting these vehicles rapidly. Countries such as China, India, Indonesia, Malaysia, South Korea, and Japan have increased ATV’s production. In addition, increased sports activities in these regions, lucrative government policies, human trafficking, terrorist activities, improved surveillance are some of the factors driving the growth for the all-terrain vehicle (ATV) market is expected to continue the same in the forecasted period.

Market Trends, Drivers, Restraints, and Opportunities:

Factors driving the growth for the all-terrain vehicle (ATV) market are its maneuverability in rough terrain, off-road capabilities, increased net disposable income, increased demand in various applications, and increased sports activities.
The latest trend in the ATV market is the use of electric ATVs. Increased government laws against pollution, fluctuation in the prices of oil & gas, and rapid growth in the electric vehicle market have fueled the demand.
One of the limiting factors that is hindering the growth for the market is the cost associated with these vehicles and is mostly owned by high-end customers.
The use of ATVs in the military & defense sector has gained immense popularity in recent times and provides many opportunities for growth. Increased terrorist activities, human trafficking, surveillance on uneven terrain have accelerated the demand for ATVs.

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Competitive Landscape:

Key players operating in the global all-terrain vehicle (ATV) market are Bombardier Recreational Products (BRP), Polaris Inc.; Yamaha Motor Corporation; and Arctic Cat Inc. (acquired by Textron Inc.) , American Honda Motor Co., Inc. The market is highly dynamic. Major strategies followed by these players are partnerships, investment in R&D for developing new products, improving product line for existing products, market expansion, partnerships, joint ventures, and mergers & acquisitions. Artic cat Inc. now operates as a fully owned subsidy for Textron Inc. acquired Arctic Cat Inc. in March 2017. In August 2019, Polaris Inc. opened its first multi-brand distribution center in Nevada to increase the geographical reach.

The Global All-Terrain Vehicle (ATV) Market has been segmented based on:

By Product Types:

Below 400cc
400–800cc

By Applications:

Agriculture
Sports
Recreation
Military & Defense

By Regions:

Asia Pacific
Europe
North America
Middle East & Africa
Latin America

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Table of Contents

Executive Summary
Assumptions and Acronyms Used
Research Methodology
All-Terrain Vehicle (ATV) Market Overview
Global All-Terrain Vehicle (ATV) Market Analysis and Forecast by Type
Global All-Terrain Vehicle (ATV) Market Analysis and Forecast by Application
Global All-Terrain Vehicle (ATV) Market Analysis and Forecast by Sales Channel
Global All-Terrain Vehicle (ATV) Market Analysis and Forecast by Region
North All-Terrain Vehicle (ATV) Market Analysis and Forecast
Latin All-Terrain Vehicle (ATV) Market Analysis and Forecast
Europe All-Terrain Vehicle (ATV) Market Analysis and Forecast
Asia Pacific All-Terrain Vehicle (ATV) Market Analysis and Forecast
Middle East & Africa All-Terrain Vehicle (ATV) Market Analysis and Forecast
Competition Landscape

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