In-Mold Labels Market By Type, By Application, By Geography – Global Industry Analysis, Growth, Share, Size, Trends, and Forecast 2019 – 2026
The Global In-Mold Labels Market was valued at USD 5.4 billion in 2018. The market is expected to register a CAGR of 5.4% over forecast period 2020-2026, owing to factors such as increasing awareness among consumers regarding sustainable labels, adoption of the labels by industries to improve brand image at points of sale and growing demand for packaged foods & beverages.
Get Sample Report: Carbon Felt and Graphite Felt Market
In-mold labelling is a food packaging technique under which a label is sited within an open mold that later becomes an integral part of precast object. Commercially, it gained a high importance for product enhancement. The packaging is mainly used for dairy products, salads, stadium cups, laundry items and household cleaning products. Several key players are now adopting in-house testing practices that include weather testing, heat resistance and scratch resistance.
At present, the market for in-mold labels is booming due to its advantages such as use of 3D images, illustrations and photos that are integrated with the packaging. Use of exclusive graphics and application services enhance the quality of the product which in turn creates a niche demand. Apart, post-decorating process creates a single-step approach that results in effective packaging and high customer retention. Major advantages such as high-quality, recyclability and durability are some of the factors emphasized by manufacturers in the long run. Overall, the market trends tend to be highly optimal for futuristic growth of in-mold labels for packaging industry.
In-Mold Labels Market Trends, Drivers and Opportunities:
In-mold labels market is significantly driven by growing demand from the food industry. For instance, rising number of restaurants and food ventures are anticipated to incorporate a significant use of in-mold labels for food packaging during the forecast period. Apart from food industry, pharmaceuticals are likely to have a prominent market share as in-mold labels offer effective packaging solutions and mainly resist contamination from external sources. Moreover, in-mold labels are likely to exhibit lucrative growth opportunities in the forecast period as it witness a significant traction due to extensive demand.