Content marketing most often remains uncared. If you are skipping the content promotion, then you are essentially denying the matter of benefit as when the content is not being promoted then it does not reach its intended audiences and thus, the time gets wasted.
You always do your best to improve your client’s content performance. You also analyze their competitors and industries as well and also you create a relevant and useful content too. But on the other hand, you are completely forgetting about the most important part of content marketing which is the content promotion. At Codeaxia Digital Solutions, an SEO company in Delhi, India we understand the importance of social media marketing in promoting brands in any industry.
Now here, following are some of the basic hacks which you can apply and help to skyrocket your content marketing-
1 Mention your industry’s influencers:-
@1 Try to reach out to your experts with a question and quote them in your next piece of content.
@2 Contact someone which you have effectively settled a connection and you have together worked with.
2 Create a video supporting your content:-
@1 Videos get two times better and more engagement than any other form of content.
@2 When you genuinely put up all of your efforts and design work into creating one video, then the audience will love it, share it and will ensure that the majority of their companies should watch it too.
3 Use lead magnet:-
@1 The main objective of a lead magnet is to maximize the number of targeted leads which you can collect on the page on which your content is being published.
@2 If you really want to effectively attract some new customers, you just need to get imaginative and provide some important information which is relevant to the subject of your article and it should be done in exchange for prospect’s contact information.
4 Use paid advertisements on Twitter and Facebook:-
@1 Paid advertisement works as another great feature and you should start advertising on Twitter and Facebook.
@2 If you are manually selecting users to target with your promoted post will let your post reaches to your potential customers.
5 Set up a remarketing campaign:-
@1 Mostly not more than 30% of visitors are willing to give you their contact information. The rest of them will either remove through your content or close the tab and will get back to what they were previously doing.
@2 But still you are having a second chance with them and it will be with the help of remarketing campaign.
Therefore, the content promotion might be slightly discouraging but it is worth it. Delivering this particular content in the hands of the right audience is totally your responsibility as it is never an easy task. So try to apply all of the above hacks for your content marketing and then you will realize the benefits later down the road.
Above we talk about Instagram Marketing to Help Your Business Grow, Codeaxia Digital Solutions is a website design company in delhi, India we help you select the right channels for your business like web deployment & designing, PPC, SEO, SMM, Content Marketing, Email Marketing, Affiliate Marketing, Influencer Marketing, Video Advertising, LinkedIn Advertising and Mobile Marketing.