Wearable Technology Market Key Development Opportunities Hidden In Emerging Economies

Wearable Technology Market: Overview

Wearable technology is, primarily, an electronic items incorporated with certain kind of technology. The technology can be easily worn on body to track real-time information. Wearable technology implies wristbands that can be worn on wrist and helps track information such as pulse, heart rate, steps walked, sleep hours, and many other. Wristbands launched by Jawbone, Apple, Fitbit, and many other acts as activity trackers. This has gained significant customer base across the globe. The significant customer base is attributed to shift in fitness brought by wearable technology. For instance, as per report given by Fitbit, the company sold around 14 million units of its smart fitness wristbands.

Further, research and development in the field of wearable technology has resulted in innovations and new product categories. Ear-wearable and smart clothing are few examples of innovations. These products are incorporated with high-end technology. Lately, the companies are focussing on refining the design of the products to attract customers.

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Even though wearable technology market is at its nascent stage, the niche segments are anticipated to have perspective for long term. In addition, changing lifestyles of consumer and shift towards fitness are providing lucrative growth opportunities for wearable technology market. Further, application of wearable device for security and healthcare are likely to drive market growth over the forecast period.

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Wearable Technology Market: Notable Developments

Integration of Internet of Things (IoT) with wearable technology is an emerging trend and yet to gain customer traction due to limited interoperability.

Once integrated, the market is likely to grow at a substantial rate in forthcoming years.

Some of the prominent players in the market are-

• Apple
• Sony
• Samsung
• Fitbit
• Mi