Brand Manager в PepsiCo

Job Description

• Deliver sustainable growth of business & brand KPI's, define brand profitability factors and their activation
• Analyze market and consumer trends and recommend changes to marketing strategy based on analysis
• Contribute to strategic and annual brand plans development and their execution via leading assigned work streams
• Manage briefing, concept development and execution for the assigned categories / activities
• New product development
• Collaborate with sales, R&D, Insights, SC, finance, commercialization and other teams to implement brand plans

Qualifications/Requirements

• Min. 2 years in Brand Manager role with proven business results
• Good analytical skills (sees connection in data, trends, quickly analyzes complex problems)
• Consumer centric approach
• Experience in brand building, portfolio management and business processes: marketing budgeting, conducting marketing and advertising activities; planning of sales, budget control, brand/product launches, pricing
• Good communication and presentation skills
• Fluency in English is a must (both writing and verbal
• Willingness to take on challenges

Apply:

https://www.pepsicojobs.com/main/jobs/259717BR?lang=en-ru

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