Brand Manager в PepsiCo

Job Description

Modern Dairy Team looking for advanced and energetic Brand Manager with good experience and entrepreneurial mindset to drive the biggest and the most loved by Russian consumers brand on the Modern Dairy market - Chudo. You’d be reporting to Senior Brand Manager and closely work with wide cross functional team: insights, commercial, finance and commercialization teams, R&D, design center. As Brand Manager will you contribute to Brand strategy development and realization that maintain momentum and drive sustainable growth. This is a perfect opportunity to join PepsiCo Dairy team and make you contribution to dairy category growth in Russia.

Deliver sustainable growth of business & brand KPI's, define brand profitability factors and their activation
Analyze market and consumer trends and recommend changes to marketing strategy based on analysis
Contribute to strategic and annual brand plans development and their execution via leading assigned work streams
Manage briefing, concept development and execution for the assigned categories / activities
New product development
Collaborate with sales, R&D, Insights, SC, finance, commercialization and other teams to implement brand plans
Develop and execute creative and digital campaigns

Qualifications/Requirements

Min. 1-2 years’ experience in Marketing with proven business results as Brand Manager\\Junior Brand Manger
Good analytical skills (sees connection in data, trends, quickly analyzes complex problems)
Consumer centric approach
Knowledge of marketing mix tools
Strong project management skills and ownership
Good communication and presentation skills, possibility to build networking on the distant work
Fluency in English is a must (both writing and verbal)
Willingness to take on challenges
Active user MS Office (Excel, Power Point, Nielsen Answer is a must)

Apply:

https://www.pepsicojobs.com/main/jobs/219978BR?lang=en-ru&previousLocale=ru-RU

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