June 28, 2020

Marketing Manager в Kimberly-Clark

Responsibilities:

  • Project leadership of major cross functional initiative to transform Russia BCC performance including significant coordination of asset start up, trade communication and consumer launch
  • Value Share, Top line and bottom line responsibility incl. NSV, GM, OP
  • Baby Care category strategic business plan development and alignment with HQ
  • Brand plan development incl. portfolio, pricing, communication and trade marketing initiatives in cooperation with Trade Marketing function
  • Analysis of consumer needs and insights for innovation pipeline and communication development
  • Holistic commercial programs development incl. support for consumers & shoppers (TV, digital, in-store, BTL, PR), trade marketing plan, motivation programs for KC Sales team and KC staff
  • Building high performing team, coaching and feedback on a daily basis
  • Marketing budget planning and control of execution

Education and Experience

  • 7 - 10 year experience in Marketing
  • Business or marketing-related degree or equivalent professional qualification
  • Experience in all aspects of developing and managing marketing strategies
  • Technical marketing skills
  • Proven experience in customer and market research
  • Relevant product and industry knowledge
  • Digital marketing skills
  • Experience with relevant software applications
  • English - Upper intermediate

Key Competencies

  • Excellent written and verbal communication skills
  • Formal presentation skills
  • Organization and planning
  • Strategic thinking
  • Problem analysis and problem-solving
  • Team-leadership
  • Persuasiveness
  • Creativity

Apply:

https://www.careersatkc.com/en/russiaapplication?JobReqID=808324

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