User Acquisition / Performance Marketing Manager (PPC) at AliExpress Russia

Москва, Россия

Миддл • Сеньор

Опыт работы от 3 до 5 лет

ЗП от 170 000 до 250 000 ₽

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Описание вакансии

We are looking for User Acquisition Manager to develop PPC traffic channel and support growing of our customer base.

Responsibilities:

• Responsible for the performance of paid digital channel of Google / Facebook
• Forecast, drive & deliver on-target sales and return on ad spend
• Expanding customer acquisition strategy through all channels
• Optimize testing across data, media, proposition and creative to drive performance through a test and learn approach
• Meticulously manage the PPC budget by ensuring proper budget pacing, estimating monthly costs, tracking of monthly invoices
• Ensure all campaigns operate to agreed budget and ROI
• Support management of agency relationship, day-to-day workflow and drive prioritization of processes
• Understand, measure and routinely produce reports on performance metrics of all PPC campaigns to effectively assess against goals (ROI and KPI)

Requirements:

• 4+ years of experience working for eCommerce businesses
• Advanced strategic and operational knowledge of paid traffic channels
• Ability to manage multiple projects in highly-matrixed organizations, often with competing priorities
• Proficient with Excel. SQL will be advantageous.
• Attention to detail and strong analytical skills
• Experience managing multi-million marketing budgets across all platforms and all device types
• Excellent analytical, organisational, project management and time management skills.
• English is necessary

What we offer:

• Work for one of world's biggest e-comm companies in Russia
• Comfortable office in Moscow City;
• Competitive salary with performance-based bonuses;
• Mac or Windows laptop of your choice;
• Corporate medical and life insurance (with 100% children coverage)

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