Mobile Marketing Market: Growth, Demand and Key Players to 2027

GMI Research market report focuses on providing an overview of the industry through detailed market segmentation. The report has information related to the overview and scope of the market followed by the key drivers, restraints, and emerging trends in the market. This report is especially designed to include both qualitative and quantitative aspects of the industry in each region and country included in the study.

List of Significant Manufacturers in the Mobile Marketing Market include:

Swrve Inc
Airship Inc
Vibes Media LLC
Braze Inc
Adobe Inc
Acoustic L.P
Oracle Corporation
SAP SE
com, Inc
Pyze Inc.

Mobile Marketing Market Drivers and Restraints:

The rising number of mobile users, increasing trend of social media platforms, and advertising, along with growing usage of mobile web and applications, are the major factors surging the demand of the global mobile marketing market. Websites and mobile applications have become a common point of attention for both customers and businesses globally. Presently, mobile applications are unlimited in number, enabling in making the lifestyle and living of individuals easy and simplified. Usage of mobile apps can be observed in daily life, such as communication, cooking, education, business, shopping, matrimony, banking, and others. Thus, digital marketers worldwide prefer to publish their ads on mobile applications. Mobile apps are very advantageous for encouraging a business or brand. Furthermore, high adoption, increasing demand for web applications, and websites are energizing the market's growth. On the other hand, security and privacy concerns regarding confidential information about business and customers will hamper the growth of the market.

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Segmentation: Mobile Marketing Market

Mobile Marketing Market: By Component

Platform
Services

Mobile Marketing Market: By Channel

Messaging
Push notification
Mobile Emails
Quick Response (QR) Code
Location-based Marketing
In-app Messages
Mobile Web
Others

Mobile Marketing Market: By Organization Size

Small and Medium Enterprises (SMEs)
Large Enterprises

Mobile Marketing Market: By Vertical

Retail and eCommerce
Travel and Logistics
Automotive
BFSI
Telecom and IT
Media and Entertainment
Healthcare
Government
Others

Mobile Marketing Market: By Region

North America
United States of America
Canada
Asia Pacific
China
Japan
India
Rest of APAC
Europe
United Kingdom
Germany
France
Spain
Rest of Europe
RoW
Brazil
South Africa
Saudi Arabia
UAE
Rest of the world (remaining countries of the LAMEA region)

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