Iphone SE 2020 - Revisions for Franco
the lighting and textures on the red panel look solid, however, the lighting on the top left corner of the phone need to be changed in order to look natural.
For achieving that check the references on Vimeo of other iPhone commercials and you may take a look into this guy's work.
a) on this pic the level of saturation of red on the left side is different than from the previous shot even though I see that this part is in the darkness but still it's different
b) it's a little bit weird the we see the source of the light on the lower panel only and there's no other sources of light on the lower panel of the monitor. Can you play with that? And the lighting on the bottom looks a bit flat. Would appreciate another option if you don't mind.
On this one the red texture and color look noisy and dirty but I think you told me that than it will be better. Just keep that in mind please. Also, take a look at the top left corner of the phone. That round white corner and especially the white lines look broken. Maybe it's because of the geometry and the lighting angle but just in case I deiced to mention that.
On this one, the lighting on the left side of the phone is interesting. Try maybe to add an extra tiny circle of light/ reflection around the button .
On this one, reflections on the right top corner and left Botton corners look broken. Again, as I said before maybe it's the angle but just in case I have to emphasize that.
TO SUM IT UP : the saturation and the colors of the red material are really lit on this one. Try to achieve the same quality on the other shots
This one bellow is a really great one and artistic.
On this on bellow, try please to turn on the phone when active music begins. Literally like 1 second. Click and it's on.
The lightin on the top middle iPhone in the circle is nice. Try to achieve the same intensity on the lower ones.
Bellow try to expand theglare of light on the left top corner to make it more interesting. Right now it looks torn and not that good.
The lighting on the red circle of the camera looks fire!! The flash on the right side feels uncompleted and looses against the quality of the circle and other details.
Try to do the saturation of the tunnel like in the scene with the circle of iPhones..
Same thing with top left corner. The lighting looks torn. Can be improved.
In this shot I'd would say we have a lot of extra rainbow shots and the glass doesn't have an amplitude and depth if you know what I mean, Especially the third one from the beginning. The glass looks flat for now.
This one is awesome.
Shots bellow seem to be out of the whole picture slightly.
On this one try maybe to keep the plain black background and play with an artistic light of your choice pretending that iPhone like a Hollywood Celebrity, you know.
Other than that, the art direction and creative choices are to the point.
