In-Vehicle Infotainment System Market with COVID-19 After Effects Analysis by Key Players
Rising investment in development of advanced in-vehicle infotainment system systems, proliferation of advanced communication technologies, and emergence of 5G technology are the key attributes governing the growth of the global in-vehicle infotainment system market. In-vehicle infotainment systems are integrated entertainment and information delivery systems used for assisting and informing driver and entertaining passengers. Infotainment systems range from basic radio and CD players to advanced technology enabled interactive units. Earlier vehicles were equipped with basic radio communication unit to facilitate entertainment and basic information delivery through radio channels. Advancement in technology has changed the dynamics of onboard vehicles systems. The automobile manufacturers are focusing on equipping upcoming vehicles with advanced and interactive infotainment systems for better connectivity and improved delivery of information. Integration of advanced controllers and emergence of automobile operating systems or platforms has contributed significantly towards the evolution of in-vehicle infotainment systems. Integration of Intel’s Atom processor and Microsoft Corporations’ Embedded Automotive & platform has helped automobile manufactures to incorporate advanced features into vehicles and infotainment system developers with technology enablement into products.
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All the automobiles delivered to the market are being equipped with some sort of in-vehicle infotainment systems based on the vehicle type and price range, thereby fueling the growth of global in-vehicle infotainment system market. However, due to the existing COVID-19 pandemic, the manufacturing of automobiles and automotive components has been disrupted. Additionally, changing consumer buying behavior due to uncertainties posed by COVID-19 is anticipated to impact the growth of market. Emergence of V2X communication technology and increased investment on automotive systems for improved driver safety is expected to expedite the growth of in-vehicle infotainment system market during the forecast period.
Asia Pacific contributed the largest share to the global in-vehicle infotainment system market in 2019 and is anticipated to be a dominating region throughout the forecast period. Increased demand for vehicles equipped with advanced entertainment, information and communication systems across emerging countries is contributing towards the growth of the Asia Pacific in-vehicle infotainment systems market during the forecast period. North America contributed a significant share to the global in-vehicle infotainment system market in 2019 owing to rising demand for luxury vehicles fueled by availability of easy finance options and presence of leading luxury vehicle manufacturers across the United States and Canada.
The report titled “In-Vehicle Infotainment System Market – Global Market Share, Trends, Analysis and Forecasts, 2020-2030” offers market estimates for a period 2018 to 2030, wherein 2018 is historic period, 2019 is the base year, and 2020 to 2030 is forecast period. Additionally, the study takes into consideration the competitive landscape, wherein the report would provide company overview and market outlook for leading players in the global In-vehicle infotainment system market. Furthermore, the report would reflect the key developments, global & regional sales network, business strategies, research & development activities, employee strength, and key executive, for all the major players operating in the market.
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The global in-vehicle infotainment system market is segmented on the basis of form, component, location, vehicle type, operating system, sales channel, and geography. Based on form, the global in-vehicle infotainment system market is segmented into embedded, tethered, and integrated. Based on component, the global in-vehicle infotainment system market is segmented into display unit/ infotainment unit, control panel, telematics control unit, head-up display, and others. Based on location, the global in-vehicle infotainment system market is segmented into front row and rear rows. Based on operating system, the global in-vehicle infotainment system market is segmented into Linux, QNX, Microsoft, and others. Based on vehicle type, the global in-vehicle infotainment system market is segmented into passenger vehicle and commercial vehicle. The commercial vehicle segment is further sub-segmented into light commercial vehicles and heavy commercial vehicles. Based on sales channel, the global in-vehicle infotainment system market is segmented into OEM and aftermarket. Based on geography, the global in-vehicle infotainment system market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and South America.