February 4, 2023

CASE: 159 leads in 8 days in the online English school for children ๐Ÿ“ฒ

Key problems that the customer had before:

1. The target specialist does not hear the customer

2. The price of ice is too expensive

Task:

1. Attract a larger audience of parents who are ready to engage and buy education, especially in the fall, when there is a recession.

2. After analyzing competitors and CA, we launched advertising for the quiz, which works very well for us.

Description of work performance

- I cooperated with the client from the beginning of the journey in targeted advertising, showed results at the beginning of work, and consolidated our partnership relations


- It was here that we worked with the audience of parents, after six months of work, we understand what and how to launch in order to receive a flow of leads


- Audience with interests: Parenting, Shopping, English or Family worked best. Gave us the bulk of leads at the right price


- Our landing page is a quiz site developed on marquiz. by the way, a convenient and simple platform.

The results of the weekly advertising campaign: ๐Ÿ‘‡

Advertising budget: $108

Lead price: $0.68;

Number of leads: 159

Conversion to sale: 8% and above

Purchased services: 12 people

Average check: UAH 950

Earned: $415, X4 of the advertising budget

Screenshot from the advertising cabinet/ Add Results

https://www.instagram.com/stories/highlights/17866035515524775/

Video - review โ˜๏ธ

More about the results, above.

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