허준오빠 brief
Step 1. Necessarily choice of concept and profile goals.
I - Created concepts
You- need to make a choice
Why we need this? When you don’t understand the ultimate goal of having a blog, then it’s very easy not to complete what you started. The concept is the base at the start of work
Step 2. Content Plan Development
I- I make a plan for a month from 12 publications and 24 stories. I prescribe what text and what information you should indicate. My goal is to make marketing publications from a marketing point of view so that they attract and most importantly keep a new audience.
You-Considering all my recommendations, you write a text under the post with the characteristics of your product or useful information.
Why we need this? In the instagram for mass attraction of subscribers and the formation of an audience from them - which will be your target (configured to buy your product) there are special strategies; my goal at this step is to make and apply them for you.
Instagram algorithms work so that then more you release the content, thet subscribe to you, then more you subscribe to you,thet more leave comments and reacted to your content, and result the more Instagram show to people your profile. This is called the organic growth of your profile. Therefore, it’s very important to create quality content and upload it regularly (e.g. posts 2/3 times a week, stories 4/7 times a week)because it is= target audience = growth in your sales = growth in your income.
Step 3. Personal visual
I- Аfter drawing up the content plan, I figure out how to visualize it. I select several color palettes. In your color palette, I will design your logo, relevant stories highlights (24 units) and 12 posts. Everything will be decorated in a same style. You will get a table with references and instructions on how to create a photo. After which you send everything to me, I editet them.
You- You approve a color palette. Take photos
Why we need this? A single and unique style of your profile will increase your recognition and competitiveness. The visual is judged by consumers in the first 10 seconds of visiting your profile. After which they either become your target audience or not. Our goal is to attract attention.
if your product looks beautiful in the photo, they buy it more and also take a photo with it, and this increases the demand for your product.
Step 4. Promotion
I- My goal is to draw up its strategy for promoting. Therefore, after creating quality content we need to show it to more people. There are 2 types of advertising - paid and free. I will sign you free promotion tools. After that, I will write down the strategy of paid promotion and calculate which budgets for this should be allocated. Paid promotion is of 2 types of targeting and advertising with influences (after receiving these data you yourself decide to do it or not)
You- Learn the information
Why we need this? Organic profile growth is very slow and does not produce the desired results. Promotion= target audience=selling your product.
Step 5. Statistics analysis
I-At this point, I analyze the data and predict how fast your blog will grow in the future.I study each tool involved individually and make changes and improvements.
You-You evaluate the arrival on Naver and the growth of your sales, as well as the result of Instagram.
Why we need this?
If you like the result and you want to continue, then the content will be in reserve. You upload half of the content and at the same time form it for the next month. This is how the cycle goes.
Step 4 will be applied after the 5th publication. And this means that the end of the cycle will be after the 8th publication. You will have 4 more posts = 2 weeks to create new content for the next month.
I’m sure you can do it either with or without my help! You will have a lot of experience and knowledge this month 😊
Now a little about the timing
On Monday 25.05 , I will collect data from you and ask questions. It will be in 2pm Korean time 7 a.m. Germanish . After receiving the answer, I will have 7 days to complete each step.
Example Deadline Dates (the contractor and the customer have +2/3 days for each week additionally if new questions appear during work)
Step 1 - Ready -From 14 of May - to 18 of May ( 18.05 end of step 2) ( I'm waiting for your answer)
Step 2 from May 25 to June 1
Step 3 Visual brief (Natasha) - from 1 of June to 8 of June
Photo making ( Sungil)- from 8 of June to 15 of June
Editing (Natasha) - from 15 of June to 22 of June
Step 4 The start of Instagram posts and stories ( 3 posts per week ) - 22 of June
Start of promotion starting from 5th post - 29 of June to 6 of July
Step 5 Analytics - From 6 of July to 12 of July