July 12, 2023

Team Lead User Acquisition

An international Igaiming brand searching for Team Lead User Acquisition. There are betting gambling, the company work with player and partners all over the world (Europe, CIS, Asia, Africa, Latin America. Ect)

This is a fast growing project-  the number of employees has doubled in a year. The company is actively obtaining local licenses in other countries now so we a planning to grow much more faster.

What you will do:

•  To form a team of 5-7 byers, manage the UA team functionally;

•  To set up end-to-end analytics, trackers;

•  To create an advertisement program ( IGaming own product)

•  To scale advertising campaigns and maintain positive ROI;

•  To allocate budgets for the purchase of traffic;

•  To assess the payback of traffic, analyze the effectiveness of sources;

•  To collect statistic and reports

Requirements:

•  Work experience more then 2 years

•  An experience in managing a team of 5 employees;

•  An experience with one of the sources: Facebook, Google ads;

•  An understanding and analysis of advertising campaign performance indicators (KPIs), such as CAC, CPI, ROAS, LTV and their derivatives (CPA, CPM, CR, ROI, etc.);

•  A knowledge of target mechanism, budget and bid optimization, as well as A / B testing to improve the results of advertising campaigns;

•  Work experience with analytic systems (Google analytics, Yandex analytics, GTM) and tracers  (Keitaro, Binom);

•  To know English at B1 intermediate level or higher.

It will be plus:

•  Work experience with large budgets

•  Work experience with foreign markets;

•  Work experience with TikTok or advertising platforms

We offered:

•  A remote / office work format (Cyprus, Minsk);

•  A stable salary in USD;

•  We will Pay for training if it will help you perform more complex tasks;

•  An excellent team of experts with whom you can quickly improve your skills.

•  For those who have chosen the office format: modern technology, coffee and sweets in the office, 1 Day off every month, pizza days and other holidays.