November 4, 2020

How Can Mobile App Geofencing help for Your Business?

Technological improvements and a rise in the use of spatial data and analytical tools are some of the major factors driving the growth of the mobile app geofencing market. Moreover, increasing applications in numerous industry sectors is anticipated to boost the growth of the market.

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Geofencing is a virtual boundary in the geographical area in terms of GPS and RFID, which triggers the software to respond when a mobile device enters or leaves the area. Since many years' developers are taking the support of hardware and software to locate exactly the data related to geography.

Some of the key players influencing the market are

Apple, Thumbvista, ESRI, Geomoby, Pulsate, Mobinius Technologies, Bluedot Innovation, Simpli.Fi, Gpswox, Swirl Networks

The global mobile app geofencing market is segmented on the basis of connectivity, enterprise size, industry. On the basis of connectivity, the market is segmented as active, passive. On the basis of enterprise size, the market is segmented as SMEs, large enterprises. On the basis of industry, the market is segmented as healthcare, BFSI, government and defence, transportation and logistics, retail, others.