October 14, 2020

Flavored Fruit Tea may improve your health — here's what to try

To allure young consumers, tea manufacturers have laid significant emphasis on developing and launching exciting variants of flavored fruit teas. Fruit flavored teas marketed as having the good, and the health benefits of fruits have attracted a significant consumer base to include flavored fruit tea during snacks. The increased consumption of flavored fruit tea is attributed to the spread of the tea culture across the world attributed. Furthermore, the increase in the consumption of flavored fruit tea as a beauty drink owing to its rich anti-oxidants, minerals, and vitamins is also likely to spur the growth of the flavored fruit tea market.

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Flavored fruit teas are teas that have externally added fruit flavors. Flavored fruit teas are flavored by the addition of inclusions, by being scented or by being coated in fruit extracts. Most flavored fruit teas are flavored with natural identical flavoring agents. The quantity of flavoring agent applied depends on the flavor and the desired strength. Flavored fruit teas are available in a range of fruit flavors and blends such as peach and orange, strawberry and elderflower, raspberry and lemon, pineapple and lychee, etc.

The global flavored fruit tea market is segmented on the basis of product forms, product type, flavor, and distribution channel. On the basis of product forms, the flavored fruit tea market is segmented into instant powder, ready to drink, instant premixes, and others. The flavored fruit tea market on the basis of product type is classified into traditional, unsweetened, and others.

The key development

Dilmah Ceylon Tea Company, Duncans Industries Ltd, Hain Celestial Group Inc., James Finlay Ltd, Martin Bauer Group, Tetley, The London Tea Company, The Van Rees Group B.V., Twinings, Unilever