Process document   

Stages of creation:

•selection of references
• selection of color palette
•carrying out analytics of target audience
• creating a mood board

A moodboard is a place where it is very convenient to structure thoughts and ideas about a project.

The main task of this stage is correct blocking. Blocking is a primitive implementation of the video, in which there are no final models, no work with light or textures. Here it is important to show how the video will look in dynamics, using only primitive shapes, like a cube or a cone.

Assets are 3D models that are used to populate a scene. At the stage, it is necessary to show a video in which simple cubes and cones from the second stage have already been replaced with detailed thematic objects.

Highlights of this stage:
• adding materials
• adding lighting
• render settings
• adding effects

The main points to be implemented at the final stage:
• compositing shots - combine shooting and 3D so well that even the most attentive viewer believes what is happening on the screen (if any)
• color correction - to make the video sequence even more attractive and beautiful by finalizing colors, saturation, contrast and other details. Make video more juicy
• optionally add sound effects, which will make the video even more alive. For example, the sounds of a bouncing ball or a train passing by
• final render.