Which website people enjoy and use more Twitter or Instagram?

Which website is the best, is it Instagram or is it Twitter?  This question has been around for a while now and for good reason too. The reason why people ask this question is due to the many similarities between these platforms. But when you break them down you can see that they are in fact very different. So which platform is best and is enjoyed by most people. 

The simplest answer to this question would be, both. Both these platforms are great, it depends on the preference of the user about what they find the most fun. 

In this article, you will find out which platform is most preferred by users for fun. Before we answer this question let us first look at both these platforms individually.

Instagram:

It is a media-sharing platform where one can share more than just photos and videos with their instagram followers. After the latest Instagram update, users can now share reels, igtv, live videos, etc. With every passing day, the popularity of this platform keeps on growing. Users can add stories, highlights to their profile users also have the option of editing their pictures with the filter feature of the app. After being founded in 2010 Instagram was instantly acquired by Facebook for a total of $1 billion in the year 2012. At present, it is the most dominant social media platform available with a total of more than 700 million users.

Advantages of Instagram:

• You can share photos, videos, and other such fun media content. You also have the option of editing them as per your wish.
• The new reel feature allows user to make fun content and share it on their profile.
• Sharing media on Instagram doesn't only have to be for fun. You can promote your business and even grow as an influencer.
• The live story feature offered by Instagram allows brands to connect with their followers on a much deeper level.
• Reports have shown that the customer engagement ratio is 10× higher on Instagram as compared to Facebook.
• More options for ad placements. The story features on Instagram have now been monetized.

Twitter:

Around the year 2015, there was no social media platform that could compete with Twitter concerning social media marketing. Twitter was the most dominant force. As soon as the power of this quick-paced platform was realized marketers flooded the site to get their content out in front of billions of twitter users. To be honest, Twitter no longer holds the dominance it once did, and one of the many reasons for the decline of Twitter is the rise of Instagram.

Advantages of Twitter:

• The probability of going viral is high
• You can socialize 
• Quick updates

Last line:

Instagram is without a doubt a winner here and that is due to the many fun features it offers its users. If you are looking at this comparison from a business point of view still Instagram would win. Twitter is truly great but Instagram is the new age platform and so it wins without any doubt. At present, you can hardly find a social media platform that can compete with Instagram in turns of fun as well as in the terms of marketing.