September 17, 2020

Five reasons why your startup needs a website

The year is 2008. Social media is its infancy. Millennials have no idea how their lives are going to be changed in a span of two years. Goofy but mostly rebellious and dreamers are in for a surprise. The world of the internet is about to change. It’s about to witness exponential growth in terms of users and businesses.

If one were to look at the last decade (2010-2020), he/she would not fail to notice the stronghold of streaming services, apps, and convenience services such as Uber Eats and Amazon. But, what transpired all of it is something that’s hardly ever talked about. A website is perhaps one of the oldest tools of the internet yet it took it nearly 10-12 years before it caught on with the rest of the world.

Website – something regarded as a luxury for small businesses not too long ago has become a necessity today. If you too wonder what the big deal about websites is and why everyone is going gaga over website development, we’ll give you five simple reasons. So, without further ado, let’s begin:

1.Cost-effective investment with lots of potential

While some may disagree with the cost-effective argument, but, it is true. Getting your website has never been easier than now! There are thousands of freelancers and software houses who are willing to set up a strong digital footprint for your startup and render their website development services for as low as $100.

You can also have your websites made for free but hey there’s always a catch to it. A University’s report on entrepreneurship skills suggests that an average user will make up his mind whether to acquire your services or not only by looking at your website or fan page on social media. How well maintained it is, plays an important part in how much business leads you are eventually going to accumulate. So, it is always a wise decision to acquire the website development services of professionals for your startups for a very simple reason – a good website will help you get hundreds of solid potential business leads.

2.Branding

Have you ever wondered why some people are happy to shop at places where things are rather expensive than shop at places where they could get the same stuff at meagre prices? Believe it or not, it all comes down to branding in the end. How well you have branded yourself will decide how much you are going make the most of it. It is for this very reason that so many startups and established businesses now have websites that speak of their high professionalism. If you are willing to spend some bucks on website development for your startups, chances are, you are going to get much, much more in return.

3.Catching up with competitors

It doesn’t matter whether you are a startup or an established business, if you don’t have a website, people won’t take your business seriously. Learn to be more flexible and adaptable when it comes to the latest technology. And especially for startups, a website is a must-have tool to have by your side. You have no idea about its potential reach and you could end up losing a serious chunk of your business to your competitors because you were too reluctant to adapt.

4.Digital footprint

What’s the first thing you do when you hear of something? You google it, right? So, what happens if you invest heavily in your new offices but don’t invest even half of its budget on your Company’s digital footprint? We aren’t living in the 20th century anymore. Just to give you a harsh reality check, we are two decades down the 21st century! Even if you somehow managed to get a potential business lead, you will most likely lose it for not having any digital footprint in the form of a website or a social media page.

5.Why not have a website?

Up till now, we have given you four reasons why you should have a website for your startups, so for the fifth, we leave you with a rhetoric question. Why not have a website for your business? How else are you going to market your product to your desired audiences? Do you expect them to find you out of the blue or do you think people still use ‘Yellow Pages’ to help them get in touch with businesses?

If you can’t have something as basic as a website for your business, chances are you won’t last more than six months in your industry – whatever it may be!

There’s a reason businesses are willing to pay big bucks for website development services. If you can’t see it, maybe, it’d be better if you decide to not run a startup of your own at all.

Because if startups were Sherlock Holmes, website development would be Dr. Watson. Without the support of each other, they are good for nothing.