Global Savory Snacks Market is growing at an incremental pace globally. Growing consumer pro-activeness towards health problems has boosted the demand for savory snacks as they comprise essential ingredients and possess familiar taste. Changing approaches of the customers towards snacks and healthy food has heavily influenced the global savory snacks market. Increasing consumers’ inclination towards healthy snacks has led the global savory snacks witness a strong growth over the past few years. Teenagers are identified to consume savory snacks more between the meals while others tend to consume the product more as a treat. Growing health consciousness has enforced manufacturers and producers to deliver to this demand, by offering various low calorie, low fat, and gluten-free products. Availability of a huge number of existing flavors along with increasing research and development by key market players to innovate new flavors is further projected to drive the market over the forecast period.
Entry of new players in the with their unique product-line has created competitive environment on the global platform. Continuous innovation and new product launches are the major strategies followed by the established players in order to sustain their consumer base and capture the attention of mass consumers towards their offerings. Each player is coming up with new ideas to surge their market share against others. With companies aiming to capture a significant share of the market as early as possible, they are also undergoing strategic business moves to expand their production along with geographical presence. Technological advancements and innovative product offering are the long-term growth opportunity for this sector.
The key players profiled in Global Savory Snacks Industry Report is PepsiCo (U.S.), Kraft Foods Group, Inc (U.S.), ConAgra Foods, Inc (U.S.), CALBEE, Inc (Japan), Diamond Foods, Inc (U.S.), General Mills, Inc (U.S.), Intersnack Group GmbH & Co. KG (Germany), Lorenz Bahlsen Snack-World Group (Germany), Kellogg Company (U.S.), and Orkla ASA (Norway) among many others.
The global savory snacks market has been divided into type, distribution channel, and region.
On The Basis Of Type: Potato Chips, Processed Snacks, Popcorn, Nuts, and Others
On The Basis Of Distribution Channel: Store Based, and Non-Store Based
On The Basis Of Region: North America, Europe, Asia Pacific, and ROW.
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Global Savory Snacks Market is segmented into North America, Europe, APAC, and Rest of the World (RoW). Global savory snacks market is highly dominated by Asia Pacific and North America in terms of revenue. Japan and China together accounted the major share in Asia Pacific. The consumers in developed countries of North America have started adopting healthier lifestyles because of rising concerns about obesity. Savory snacks account high demand in Europe as these products are consumed at various occasions by the population in this region. The market is driven by countries such as the UK and Spain in Europe as the consumers tend to highly consume “on-the-go” snacks such as instant energy booster in place of whole meals. The demand for savory snacks is also rising rapidly in countries such as Netherlands, Norway, and Germany. However, India, China and Mexico are expected to be the most lucrative market during the forecast period.
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