Case: 1,438 Leeds "Psychology" - spent 1,213$
Task: Urgent to attract a Cold Audience to a free Instagram webinar - Studio_tochka_g in 3 days with a blocked (business/manager) - those
strategies I wanted to include without it were not feasible. Had to work with what was feasible in this situation.
Solutions: Before the launch was analyzed market competitors and recommendations on the design of the account to warm up the audience. The launch strategy was built. The optimal audience for advertising was analyzed and selected. Also developed a chat funnel (Telegram, Vyber, Vkontakte) channels that will warm up our potential audience and bring it to the final result.
Target audience: Women aged 25-45 years / who are married / have children / advertising radius: the territory of the Russian Federation - cities with a population over one million
Have been thought of a funnel heating of the CA, in which an interested person gets to the page minilendinga chooses a convenient messenger to interact with our chat funnel, and in consequence of high-quality heating passes the funnel from point A to point B and is registered for a free webinar. People are communicated the value of this online school, after which the speaker talks live to the target audience, the speaker shows his competence in helping them with their Pain.
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