Recovery Plan from Business Disaster- 7 COVID-19 Tips
Businesses are facing huge losses due to COVID-19 lockdown. So, obviously it makes sense to come up with a business disaster recovery plan. That’s why our team of online marketers has come with business disaster recovery tips and insights.
In this post, Upreports - top growth marketing agency of India - shares COVID recovery plan and tips to help businesses recover fast during and after the lockdown ends:
Understand the impact of the pandemic
Before making a recovery plan, understand what impact did coronavirus made on your business. If you understand the financial, strategic, and operational impact, it will help you create a practical recovery plan.
Use social media to engage
There are approximately 3.80 billion social media users worldwide. Due to lockdown, they are spending most of their time online. Engage with your customers through social media and educate them about the changes you are making for their safety.
Go for paid campaigns
Since business is brisk, your business disaster recovery plan should use paid campaigns to generate sales. Run paid campaigns on popular social media platforms to reach customers quickly.
Invest in local SEO
Investing in local SEO will greatly help small businesses stay afloat. Target local customers through local marketing and build trust among customers for future growth. Hire a reliable online marketing agency if you don’t have the SEO knowhow!
Early-bird discounts
Target new and old customers by offering early-bird discounts on selected products and services. This will definitely help you improve cash flow! This business recovery tip will help you recover fast during and after the lockdown ends.
Start blogging
If you have been blogging for some time, boost it up and blog regularly to rank higher on search engines. Engage with customers by writing about how you are maintaining hygiene. This must be part of your business disaster recovery plan.
Hire micro-influencers
There are thousands of micro-influencers out there. It’s not hard to find them on Instagram and Tiktok. Try to collaborate with some and tell them to talk about your products through their social media.
The above disaster recovery tips will help you recover your business from COVID-19 pandemic. Need more? Read the complete coronavirus business recovery guide for more guidelines, tips, and ideas!