AdGram Guide for Advertisers
AdGram.io is an advertising platform where you can purchase traffic in Telegram channels and chats around the world.
AdGram is:
- An extensive list of available Telegram channels
- You can filter channels by key parameters (language, GEO, coverage, subscribers, topics, ERR, CTR)
You can find answers to general questions here
How to register?
1. Go to https://adgram.io/
You only need a Telegram account to register on the platform.
2. Click the "Login" or "Start now" button on the main page
3. Click "Get link"
4. You will get to @adgram_io_bot
Click "Login"
You are delightful! You are now registered on the platform.
How to create an ad campaign?
1. First, make a cash deposit to your account.
Click the "Make a deposit" button and pay in a convenient way.
Available deposit methods:
- Bank card
- Bank transfer (TransferWise)
- QIWI
- Yandex Money
- Cryptocurrency (via @broxusbot)
2. Open "My campaigns" tab, click "Create campaign"
3. Next, choose a required advertising campaign type
*AdGram supports several types of pricing:
CPP (Cost-Per-Post) - advertising campaign with pay per post (minimum 48 hours in the feed)
CPP campaigns are of 2 types:
Private CPP campaign.
- The channel owner sets the advertising cost per post independently. You can see the prices of a specific channel in the AdGram channel catalog ("Search for sites").
- You select one or several channels and create an AC for them.
- A private campaign implies that placement of an advertising post is automatically agreed for the administrator. The channel administrator can independently publish the post within the period you specified.
- The post is placed in the channel for 48 hours and cannot be edited.
Public CPP campaign.
- The advertiser independently sets the cost for the post and the advertising campaign budget.
- A public AC is created, where channels that correspond to the specified filters can apply for participation (including the cost per post, i.e. if the channel has a cost set higher than the cost per post, the channel administrator will not see this offer) .
- Channel administrators apply to place an advertising post, and the advertiser can reject/approve such application
- The channel administrator will be able to publish the post only after his application has been approved.
- The post is placed in the channel for 48 hours and cannot be edited.
Public CPM (Cost-Per-Mille) campaign is an advertising campaign with payment per 1,000 views of an advertising post posted in the Telegram channel feed or group.
- The rate per 1,000 views and the AC budget are set in advance.
- Channel administrators apply to place an advertising post, and the advertiser can reject/ approve such applications.
- The channel administrator will be able to publish a post only after his application has been approved.
- The post can be deleted from the channel at any time and cannot be edited
Public CPC (Сost-Per-Click) campaign is an advertising campaign with payment per click on the ad post link button.
- The AC rate per click and budget are set in advance.
- Channel administrators apply to place an advertising post, and the advertiser can reject/ approve such applications.
- The channel administrator will be able to publish a post only after his application has been approved.
- The post can be deleted from the channel at any time and cannot be edited
- Only clicks made on the post button are counted. All links in the post body will be inactive
- Clicks are paid at a 1:1 ratio of 1 (authorized:unauthorized)
Personal manager - With an advertising budget of more than 1,000 ADG, AdGram provides a personal manager who will help in launching and setting up an advertising campaign
4. Creating an advertising campaign.
Choose "CPP" from the offered types of advertising campaigns and click "Next"
5. Select visibility - "Public" or "Private"
6. This is the example of a private CPP campaign.
Select a channel and click "Select site"
7. Fill in all the information about the offer...
8. Configure the posting period and (optionally) UTM tags
9. Approve the AC budget of and enter the promo code (if the channel administrator has provided it to you).
10. Done - a campaign is created! You can now monitor posting statistics
11. Creating a public CPP campaign.
Select "Public" and click "Next".
12. Configure all the required parameters. The offer will be seen only by those sites that match the filters.
13. Then fill in the information about the advertising post.
14. Choose the maximum cost per post and a time limit (a period when the administrator can publish the post) and click "Next".
15. Unlike a private CPP campaign, in a public CPP you independently determine the AC budget. It cannot be less than the cost per post.
16. Done — now admins can see your offer and can apply for placement.