Healthcare marketing has expanded in a remarkable manner becoming a must to any healthcare institution that wants to focus on the desires and needs of patients. The public's perceptions about the practice and motivations of doctors should be considered. It is easy to be caused by poor-quality marketing strategies. The term "reputation" refers to the perception of a group of people over a person or an entity and is based upon a range of criteria. The criteria have evolved as time passes to accommodate changes in society's requirements. The reputation of the company is vital since it decides whether a business succeeds or fails, no matter how big or small it might be. The primary factor that determines where the process of building...