Portfolio
August 30

BluWhale

BluWhale project overview

At the early stage of social media development, user data was collected and stored, but it wasn't monetized. After accumulating a sufficient volume of user data, corporate giants like Google and Facebook began to monetize it, generating billions of dollars in advertising revenue. These online platforms gather user data and target users based on that data, profiting from advertising.

BluWhale β€” analytical Web3 platform that acts as a collective intelligence, allowing third-party Web3 applications to train and develop AI through user data analysis.

The project offers a new approach to using user data. On the BluWhale platform, Web3 wallet owners can manage their profiles and receive a significant portion of the revenue from monetizing their data. Companies interested in promoting their services can contact Web3 wallet owners via on-chain messages. Depending on the attractiveness of the user profile, the cost of these messages will vary.

This will allow companies to directly reach their target audience and find new potential clients, optimizing their marketing expenses.

With BluWhale, people will be able to turn their digital footprint into their most profitable asset, increasing the value of their presence in Web3. In addition to passive income that users can generate on the BluWhale platform, they will also receive personalized and engaging content, tokens or NFTs, products, and services from AI.

Capabilities of the BluWhale platform:

  • sending personalized on-chain messages;
  • providing advanced on-chain analytics;
  • calculating crypto ratings for user profiles;
  • displaying the value of assets in Web3 wallets.

BluWhale technology features

BluWhale offers the same level of user analytics as Google and Facebook, thanks to embedding technology.

Embedding β€” method of converting words and images into a vector, consisting of a combination of numbers. It acts as a multidimensional map for measuring similarities between different objects.
Embedding allows for the collection, storage, and decentralization of unique user behavior data across various blockchains. Using this approach, AI can more effectively analyze and match information, classify data, and identify analogies.

At the time of writing, the BluWhale platform is in open beta testing and has already indexed over 270 million Web3 wallets. Any Web3 company wishing to contact wallet owners can easily do so using secure on-chain messages. 180 companies have already registered on the BluWhale platform and are using its services.

This turns Web3 communications into a market-based incentive system, rewarding wallet owners based on their popularity. To receive rewards in their public on-chain profile, users simply need to connect one of their Web3 wallets to BluWhale and verify their identity through social networks.


Team

The project team is led by two experienced founders.

  • Han Jin β€” co-founder and CEO
    He holds a master's degree from the University of California, Berkeley. Han is an expert in AI and a graduate of the Y Combinator business accelerator. He is listed among Forbes' young millionaires and is a co-founder of companies Lucid and YC13.
  • Adam Rowell β€” co-founder and CTO.
    He holds a Ph.D. from Stanford's School of Engineering. Adam is an expert in quantum AI models for mobile and digital systems. He is also one of the participants in the "40 Under 40" program, which recognizes young industry leaders who have made significant contributions to company administration or management. Adam is also a co-founder of Lucid.


Investors

Investor composition led by Animoca Brands.

  • Animoca Brands β€” venture fund known for building capital through investments in crypto games like Axie Infinity, The Sandbox, and CryptoKitties.
    The fund invests not only in gaming projects but is also the lead investor in the well-known NFT marketplace OpenSea.
    Animoca Brands is a developer of mobile games and applications and a creator of various educational products. The company has been included in the Financial Times' list of the fastest-growing firms in the Asia-Pacific region, with a valuation exceeding $1 billion.

In addition to Animoca Brands, the investor lineup includes numerous funds and organizations from the crypto industry: market-making fund GSR, Swiss fund SwissBorg, Web3 media resource Cointelegraph, and the Cardano blockchain (whose token $ADA is ranked in the top 10 after $BTC).


Token Utility

The $BLUAI token will be used to pay for various platform functions, including:

  • generating AI queries;
  • targeting users;
  • personalizing Web3 applications;
  • strategic comparative analysis;
  • detailed analytics;
  • on-chain messaging;
  • secure access to Web3 wallets;
  • additional features utilizing AI.

Tokenomics

  • Token ticker: $BLUAI
  • Total supply: 10 billion
  • Network: Ethereum L2
  • Our round: Private (Series A) β€” project valuation in this round: $70 million
  • Token price: $0.007
  • Conditions: 5% unlock at TGE, 6-month cliff, then linear unlock over 30 months
  • TGE: November 2024

The token will be listed on the ByBit, HTX, and BitGet exchanges.
GSR will act as the market maker of the project.


Social networks & links

🌐 Website: https://www.bluwhale.com/

πŸ’» Whitepaper: https://cdn.prod.website-files.com/63eeffaede17fe02b68b432c/664caca3de6c800fefb685b7_Bluwhale%20Whitepaper%20V2pdf.pdf

🐦 Twitter/X: https://x.com/bluwhaleai

πŸ’» Telegram: https://t.me/+-8FiECKBiBo4MTk1

πŸ’» Discord: https://discord.gg/bluwhale

πŸ’» Blog (medium): https://medium.com/@bluwhaleai

πŸ’» LinkedIn: https://www.linkedin.com/company/89528398/admin/feed/posts/

Why was the BluWhale project selected for #portfolio_InsiderClub?

  • Value of the project’s direction: data monetization.
    A study conducted by WhoTracks.Me revealed that 82% of web traffic contains third-party Google scripts, with half of them collecting personal user data. Google tracks β€” 40% of web traffic, Facebook β€” 15%, and Twitter and Microsoft β€” 4%.
    The value of personal data can range from $0.01 to hundreds of dollars per month. (source LinkedIn)
    By combining Web3 and AI, the value of BluWhale's development creates a new approach to Web3 marketing and personal data monetization.
  • High readiness and demand at this stage: more than 1 million users, more than 270 million Web3 wallets indexed, more than 180 companies registered.
  • Popularity and media reach: on Twitter/X β€” 272k, Telegram β€” 126k, Discord β€” 50k.
  • Potential profitability: expect a profit, due to the peculiarities of tokenomics β€” designed so that there is no selling pressure on TGE (the two previous rounds have no unlock on TGE, tokens can sell only Influencers, who have a very small round).
    Vesting is attractive because, short cliff, unlock faster than investors of previous rounds.
    Plus limited emission, which can potentially give a high token price.

We recommend adding this project to your crypto portfolio.

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