If you think that mobile application is only for big brands, such as- Amazon, Walmart, Banks, etc, you are wrong. Today, small to large businesses are following mobile trends and understand that it is much more than just having a website. In fact, you may have seen that many big to small companies you interact with in everyday life have their own application, whether it is a corner coffee shop or a beauty spa downtown. Those companies have their own mobile application; they are ahead of the game when it comes to marketing. If still, you are not sure why a business would want to build their own mobile platform, below are the best reasons that can help you to understand.