This is used by many private companies, local authorities, government agencies and so on when shortlisting contractors or suppliers. People's first impression of your business will be influenced by the way it looks - so it is vital to project the right image. Use signs to indicate what tools are available and any other services you offer. Hire businesses which mainly target trade customers often offer special weekend hire deals. These are aimed at diy customers - while trade customers like builders generally prefer not to work at weekends, this is the time when most diy gets done. Weekend hire deals might run from friday afternoon/evening until monday morning and may be charged for at the same rate as a normal week-day's hire.