AMP VS PWA: Which are Better Accelerate Mobile Page and Progressive Web Applications?

Everybody knows that mobile usage and user are growing rapidly and changing the face of digital submitting. Google won’t let us forget it. This has led to the development of several new technologies that are designed to deliver visitors, richer mobile experiences. AMP (accelerated mobile pages) and PWA (progressive web applications) are the two best scripting language that helps your website to load their content much faster.

Google launched the mobile-friendliness update and through then, this update has been made one of the factors to rank the particular websites on the mobile search engines. Now, the website owners started looking from the various available methods to provide the mobile experience quick and faster. For mobile users, optimizing the web pages can be a great choice. However, in case the web pages are certainly not loading quickly on the browser then? This will be one of the main hiccups that can avoid mobile users to browse through your content and you might lose a few valuable visitors.

Difference between AMP (accelerated mobile pages) and PWA (progressive web applications)

I’ll break down this into small phases, that shown below:

·        Differences between AMP and PWAs

·        What is Accelerated Mobile Pages?

·        Benefits of AMP

·        How Google AMP Works?

·        What is PWA?

·        Benefits of PWA

·        How Google PWAs Works?

·        Which is better for your website: AMP or PWAs?

What is Accelerated Mobile Pages?

A quick refresher, Accelerate Mobile Pages (AMP) is a form of HTML script developed on the open source platform which helps websites to load their content much faster on mobiles. This thing was done by restricting all irrelevant JavaScript (JS) and other unnecessary scripts from hogging data speed. AMP is currently used by the news website, blogging website and other informational websites to showcase their news and a piece of information. Now ecommerce websites are also developed in AMP to showcase their products in mobile SERPs (Search engine optimization professionals). Now all the website designing company, built websites in AMP (Accelerate Mobile Pages).

AMP has lots of benefits like faster loading speed, lower bounce rate, and better UX. It’seasy to install as well. All you need to do is to add a line of code or “Canonical Tag” into all pages.

·        AMP will Ban inline JS (JavaScript).

·        CSS can only be 50K.

·        It caches the website content for quick access.

·        The AMP web components provide it's on JavaScript as part of AMP library.

Benefits of AMP (accelerated mobile pages)

Some benefits of accelerated mobile pages (AMP) that are shown below.

•       Website loading speed increases

As per the Google research, if the website pages take more than 3 seconds for loading, then 40% of the user will move/ leave that website. There are several rules which include the use of just inline CSS or asynchronous JavaScript which helps to reduce the loading speed of the website. A lesser page loading time can bring a big change in traffic and engagement of the consumer.

•       Increase in Ad view

In AMP, the particular code of HTML is in such a way that it increases the overall ability of images and banners. This means high ads view ability rate, which helps to monetize their website.

•       Enhanced SEO (Search engine optimization)

It enhances mobile SEO (search engine optimization) and keyword rankings in mobile devices. Page loading time plays an important role in seo. An average mobile user can't wait for more than 5-6 seconds for loading a page. Therefore, faster website page loading speed, will higher your rank in Google search engine.

•       Bounce rate is low and more engagement on a website

Loading time is a major factor in Google ranking and it will also help to reduce your bounce rate. A lower bounce rate also helps search engine to validate your pages what you offer and what you say that customer finds helpful.

How Google AMP Works?

The particular AMP works the same as any other CODE works but it is limited to few specialized functionalities. It is an open source initiative wherein the particular pages will load in the browsers. The different architectural and specialized processes are worked on in combination which concentrates on the speed. The main goal is not really on how the content material looks rather how speedily it loads up.

What is PWA?

PWA stands for Progressive Web Applications and it's a new web or software development methodology. Unlike a traditional website, PWA (progressive web app) is a hybrid of regular web pages and mobile application development.

It usually uses the concept associated with the modern capabilities of the web and mobile application in order to deliver the best experience to the customers. We can say that this is the latest technology or framework, instead of a practice set wherein a web application is usually made to work the particular same as desktop and mobile application. The aim will be to make sure that the result is so seamless the user cannot make out there the difference between the progressive web app and a normal mobile app. The working is progressive based since the name suggests.

Benefits of Progressive Web Apps

·        Less use associated with data

PWA uses simply a fraction of information as compared to additional mobile apps. Thus purchasing data becomes less expensive. Also, there is simply no extra storage required upon the device. Hence, simply no extra space is required.

·        No updates

Other applications keep on updating immediately thus increasing data intake and space. With PWA, there are no frequent updates required; it is usually only when the website is usually getting updated. The improvements are very quick.

·        Low cost

The development costs for PWA are much lesser than the other native apps. There are many functions to generate more businesses at very fewer prices.

·        Best for the SEO (Search Engine Optimization)

The app searchability plus accessibility is also increased plan PWA. Faster period of loading website makes it higher in rates.

·        Responsive

We can say that PWAs is responsive and compatible with any device like desktop, tablet, mobile including the ones yet to come.

Which is better for your website: AMP or PWA?

For a website owner, this question strike in everyone minds that which one is best for the website whether it’s AMP or PWA. But we can say that PWA and AMP are important and they work simultaneously.

If we focus on the informatical website or content-based website, then AMP is the best and most suitable option. This website does not contains heavy media based content and not requires the custom JavaScript or inline CSS.

Nowadays both Accelerated Mobile Pages (AMP) and Progressive Web Apps(PWA) are used for website development and mobile application development and most commonly used by the Website Designing Company.

If you need an ecommerce website or contain heavy animated content, so they have to take PWA into consideration. It gives the website the appearance and feel of a mobile app. Thus, users obtain an experience which will be mobile friendly without also installing the app. The particular websites which are extremely dynamic and focus less on faster content launching have to go along with PWA. Both AMP and PWA work efficiently together.