Facebook's efforts to make an impact in the consumer IoT market may be too late, and their integration with Alexa technology is a barrier to competition. Still, Facebook Portal offers a valuable video interface to digital assistant functions and likely represents a bridge to future video-chat technology.
The GetResponse online campaign management platform helps to design, implement, and track digital marketing activities. Companies can do that using marketing automation, autoresponders, webinars, landing pages, advanced analytics, and over 50 other easy-yet-powerful features.
The future of the IoT and smart home spaces is bright. Although traditional business models remain viable, innovation in the smart home space specifically is making possible entirely new ways of doing business.
There are nine factors IoT firms must be aware of to achieve success in the coming years. They involve ensuring that IoT tools can connect to other standards and systems, remembering that IoT Interacts with the real world, achieving future-proofed scalability through a hub-and-zone model, and more.
It’s important to build IoT on a foundation of strong digital policies. Discuss what could go wrong and establish policies to keep those things from happening. Without digital policies, your organization is at greater risk than you realize.
Augmented Reality (AR) is a way of superimposing helpful information onto a video feed of the real world. The potential for AR innovations to improve marketing outcomes is staggering. IoT and AR can together both generate user insights for marketers and enhance experiences for customers.
The next evolution of the sharing economy will redistribute wealth. Innovative tech, including blockchain and IoT, divert us from the Airbnb and Uber models, which centralize wealth.
The main focus of Globalization 4.0 is to bring the world together. For a truly globalized world, data analysis and connectivity have to be efficient. Thus, IoT continues to shape our future fundamentally.
"Smart farming" is an emerging concept that refers to managing farms using technologies like IoT, robotics, drones and AI to increase the quantity and quality of products while optimizing the human labor required by production.