WHICH ONE IS BETTER: SEO OR SEM?

The two most famous social media buzzwords in the age of digitization are Search Engine Optimization (SEO) and Search Engine Marketing (SEM). These two words can easily be confused with each other, thus, in this article, we will let you know what exactly distinguishes them from each other. We see many abbreviations being used in the domain of digital marketing but the most common of them all is SEO and SEM. Let’s get to know how they both are different.